[Hiring] Product Manager @American College of Education

Role Description

You are passionate about helping students achieve their educational goals. You thrive in a competitive and collaborative team environment. You are comfortable working remotely and have experience collaborating with others in a virtual environment. You possess a strong attention to detail.

The Product Manager, Student Acquisition owns the strategy, roadmap, and measurable outcomes for the end-to-end student acquisition journey/value stream from prospective student through started student. This role serves as the strategic bridge among Marketing, Enrollment, Admissions, Student Services, and IT, translating institutional growth goals and student needs into a prioritized, outcome-based product roadmap. The Product Manager aligns people, processes, data, and technology across the student acquisition technology ecosystem. Success is measured through:

• Improved funnel conversion
• Faster decision-making and delivery
• Stronger operational efficiency
• Better prospective student experience
• Clear accountability for the value delivered by technology investments

Qualifications

• Bachelor's degree in business, technology, marketing, analytics, or a related field, or equivalent experience.
• Five or more years of experience in product management, digital product strategy, business technology, CRM, enrollment technology, or a related discipline.
• Demonstrated experience owning a product strategy and roadmap across multiple platforms, business functions, and stakeholder groups.
• Experience using product discovery, customer research, journey mapping, experimentation, and data analysis to prioritize work and improve measurable outcomes.
• Strong working knowledge of CRM and lead management, marketing automation, digital experience, workflow, integration, analytics, and reporting capabilities.
• Proven ability to define meaningful product metrics, interpret funnel and operational data, build business cases, and evaluate value, cost, risk, and trade-offs.
• Experience partnering with Product Owners and Agile delivery teams; ability to translate strategy and business problems into outcome-based requirements without prescribing technical solutions.
• Executive-level communication, facilitation, negotiation, and stakeholder management skills, with the ability to drive decisions across competing priorities.
• Experience with vendor evaluation, contract or service performance, implementation partners, and third-party platform dependencies.
• Knowledge of privacy, accessibility, security, data governance, and responsible AI considerations for digital products.
• Experience in higher education, student recruitment, enrollment, admissions, or a regulated consumer journey is strongly preferred.
• Product management certification is preferred but not required.

Requirements

• Demonstrates self-reliance by meeting/exceeding workflow needs.
• Demonstrates positive attitude and motivation, concern for students, teamwork, and excellent time management skills.
• Follows established processes as outlined by organization and leadership.
• Completes assigned duties based on daily business needs and individual skill set.
• Consistently produces a high volume of quality work.
• Capable, adapts as needed, to work under pressure and meet tight deadlines.
• Proven ability to work independently with limited supervision and with other department personnel.
• Must support and embrace the College’s Impact mission to improve the people and communities we serve through our civic engagement initiatives.
• Must have exceptional communication, organization, and time management skills.
• Must be "self-motivated" as well as creative and efficient in proposing solutions to complex, time-critical problems.
• Must be collaborative in driving decisions and a team-player.
• Strong analytical and problem-solving skills with a high attention to detail.
• Builds and maintains student satisfaction.
• Recognizes and anticipates student needs.

Benefits

• Medical, dental, & vision Insurance
• HSA and FSA options
• Paid parental leave
• Paid volunteer time
• Tuition reimbursement & reduction programs
• Generous PTO
• 401k and employer match
• Full-service wellness and EAP program
• Employee recognition and awards programs
• Employer paid life & AD&D insurance
• Short-term disability
• Employer paid long-term disability
• And more…