[Hiring] Chief Operations Officer @VisionPoint Marketing

Role Description

We are seeking a strategic, results-driven Chief Operations Officer (COO) to lead and evolve VisionPoint’s service delivery, project operations, and product innovation. This executive will be accountable for ensuring that our services are delivered with operational excellence and client impact—while continually refining our offerings to serve a dynamic market.

The ideal candidate brings deep experience from within high-performing performance marketing agencies, preferably with expertise in higher education enrollment marketing. They are equally capable as an internal operator and external-facing leader, engaging confidently with high-value clients, prospective partners, and executive peers. This role demands visionary leadership, driving top performance and collaboration across all departments, process rigor, and the instinct to align client needs with market opportunities.

As a key member of the executive team reporting to the CEO, the COO will shape company strategy, steer service innovation, and reinforce VisionPoint’s position as the most trusted enrollment marketing partner in the nation.

Qualifications

• 10 years of progressive leadership, including 5+ years in a senior executive role within a performance marketing agency.
• Experience in or deep familiarity with higher education enrollment marketing is strongly preferred.
• Demonstrated success overseeing both service delivery and project operations.
• Proven track record of driving innovation in marketing services and product offerings.
• Skilled at leading high-performing teams through change, growth, and increasing complexity.
• Exceptional communicator and client partner, capable of leading strategic conversations with C-level executives and stakeholders.
• Analytical, data-informed, and adept at leveraging technology and metrics for operational improvement.
• A culture-builder who leads by example and is deeply aligned with VisionPoint’s core values.

Requirements

• Develop and drive the strategic vision for service operations.
• Lead product and service innovation efforts.
• Partner with fellow executives to align operations with sales, marketing, and finance.
• Represent VisionPoint in key client engagements and industry discussions.
• Build and nurture a high-performing team culture.
• Oversee the end-to-end delivery of VisionPoint’s services.
• Lead the agency’s project operations.
• Inspire, motivate, and hold accountable senior leaders across service and project management teams.
• Establish KPIs and systems to measure delivery quality and client satisfaction.
• Build executive-level relationships with clients.
• Continuously improve operational systems, tools, and workflows.
• Identify and champion opportunities to refine or launch new services.

Benefits

• Commitment to building a diverse and inclusive work environment.
• Investment in team members’ growth, well-being, and fulfillment.
• Culture that emphasizes collaborative problem-solving and hard work.