[Hiring] Web Search and Paid Media Manager @Parking Management Company

Role Description

• Build landing pages in PMC’s custom WordPress CMS using established templates, components, and content requirements.
• Create pages for cities, neighborhoods and districts, destinations and attractions, sports and entertainment venues, airports, and other parking locations.
• Research relevant keywords and search terms for each location.
• Write concise, useful, SEO-friendly copy for each page.
• Apply on-page SEO, including heading structure, title tags, meta descriptions, URLs, internal links, and image alt text.
• Connect relevant parking locations and dynamic content to each page.
• Perform quality checks before publishing.
• Follow an efficient, repeatable page-production process and meet production goals.
• Update existing pages as locations, details, or priorities change.
• Flag opportunities to make the CMS or page-building workflow more efficient.

Qualifications

• Demonstrated experience managing websites and SEO programs.
• Hands-on experience building and editing pages in WordPress or a similar CMS.
• Experience planning or managing large-scale or location-based landing page programs.
• Experience directing the work of others, such as freelancers, contractors, or junior team members, and supporting multiple internal stakeholders.
• Proficiency with Google Ads, Google Analytics 4, Google Search Console, and keyword research tools.
• Experience with GEO or related optimization for AI-powered search and answer engines.
• Working knowledge of technical SEO, structured data, and landing page optimization.
• Strong analytical, writing, project management, and communication skills.
• Bachelor’s degree in marketing, communications, business, or a related field, or equivalent practical experience.

Requirements

• Employment is contingent upon successful completion of a background check, conducted after a conditional offer of employment. Background information will be reviewed individually and in accordance with applicable law.

Physical Requirements

• This is a remote position performed in a home or remote office setting.
• The role requires prolonged periods of sitting, frequent use of a computer, keyboard, and mouse, and consistent visual and auditory engagement with digital communication tools.
• Employees must be able to communicate effectively via written and verbal channels and manage multiple systems simultaneously.
• Reasonable accommodation may be provided to enable individuals with disabilities to perform the essential functions of this role.

Benefits

• Benefits are available after the applicable 11-month measurement period, in accordance with PMC's eligibility requirements and applicable plan terms.

Equal Employment Opportunity & Reasonable Accommodation

• Parking Management Company is an Equal Opportunity Employer.
• We are committed to providing equal employment opportunities to all applicants and associates and do not discriminate on the basis of race, color, religion, sex, sexual orientation, gender identity, pregnancy, national origin, age, disability, genetic information, veteran status, or any other status protected by applicable federal, state, or local law.
• All employment decisions are based on job-related qualifications, merit, and business needs.
• PMC provides reasonable accommodations during the application process and employment as required by law.
• Contact [email protected] to request an accommodation. Requests do not require a particular form or specific terminology.