[Hiring] Vice President, Marketing & Growth @Spiraledge, Inc

Role Description

Spiraledge, Inc. is looking for a full-time Vice President, Marketing & Growth. This role is responsible for marketing strategy and growth initiatives across multiple business units, including eCommerce, SaaS, subscription, and mobile applications.

• Manage marketing an 8-digit budget to maximize revenue, margin, and profitability.
• Set and oversee quarterly and annual performance goals.
• Lead acquisition and retention channels, including:
  • Search
  • Social
  • Programmatic
  • Affiliate
  • Influencer
  • SEO
  • CRM
  • SMS
  • Lifecycle automation
• Direct marketing strategy for Amazon platform, including product catalog and advertising.
• Oversee customer journey design, creative operations, and performance testing.
• Evaluate and implement AI and automation tools for media, creative, and forecasting.
• Manage loyalty and membership programs.
• Oversee data activation strategies, analytics platforms, and attribution models.
• Lead go-to-market strategy for agriculture SaaS platform and subscription applications.
• Build, lead, and evaluate distributed marketing teams.
• Manage vendor relationships and external agencies.

Qualifications

• At least 60 months of senior marketing leadership and management experience in e-commerce.
• Experience in a senior marketing leadership role managing an eCommerce business, a SaaS or subscription business, and mobile application with monetization strategy.
• Experience managing large marketing budgets with P&L responsibility.
• Experience with e-commerce marketplace operations and related digital advertising platforms (e.g., Amazon Seller Central, PPC, DSP).
• Experience in multi-channel acquisition and retention marketing, including search, social, email/SMS, and loyalty programs.
• Experience leading geographically distributed cross-functional teams.
• Experience with marketing analytics tools, advertising platforms, lifecycle management systems, and project/creative management software.

Requirements

• This is a remote position; the candidate can work anywhere in the United States (up to 25% domestic travel).