Role Description
The VP of Growth Marketing leads the strategy and execution of Quantum Metric’s global demand generation engine. This leader owns the systems, programs, and teams responsible for generating and accelerating pipeline across enterprise accounts.
This role sits at the center of the go-to-market motion, partnering closely with Sales, Product Marketing, Customer Success, and Revenue Operations to translate company strategy into scalable growth programs.
The VP will lead a multi-disciplinary team responsible for:
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Campaign strategy
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Digital marketing
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Field marketing
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Website and conversion optimization
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Marketing operations
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Analytics
This leader will play a critical role in building the company’s market presence and ensuring Quantum Metric is recognized as a category leader in digital analytics.
What success looks like in year 1:
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Optimize and grow a predictable pipeline generation engine across digital, events and account-based programs
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Increase marketing influence across early-stage opportunities and accelerate deal velocity
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Strengthen alignment between Marketing and Sales through shared revenue accountability
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Scale a high-performing growth marketing team capable of supporting the company’s next phase of growth
Qualifications
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10+ years of B2B marketing experience with at least 5+ years leading growth or demand generation teams in a high-growth SaaS environment
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Proven experience coaching and scaling high-performing marketing organizations responsible for global pipeline generation
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Demonstrated ability to lead cross-functional initiatives across Marketing, Sales, Product, Customer Success, and Revenue Operations
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Track record of developing and mentoring marketing leaders while building strong, accountable teams
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Experience operating as a senior marketing leader influencing executive-level strategy and company growth initiatives
Requirements
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Deep experience designing and executing demand generation strategies for complex enterprise sales cycles
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Proven ability to generate and accelerate pipeline across large target accounts through integrated marketing programs
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Strong understanding of enterprise account-based marketing strategies and how to operationalize them at scale
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Demonstrated success increasing marketing’s influence across early and mid-stage pipeline
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Expertise across modern digital demand generation channels including:
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Paid search and paid social
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SEO and AI search
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Content-led demand generation
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Conversion optimization
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Website experience and personalization
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Strong understanding of how digital signals and behavioral data inform account engagement strategies
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Deep understanding of marketing operations and the systems required to scale revenue marketing
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Familiarity with modern marketing technology stacks including Salesforce, Hubspot, Qualified, Clay, Tableau (experience with Quantum Metric a plus)
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Strong analytical mindset with the ability to translate complex data into clear strategic decisions
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Experience implementing measurement frameworks that balance attribution, pipeline analysis, and account engagement insights
Benefits
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Medical, Dental, Vision Insurance (99% Medical base plan paid by the Company)
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FSA, DCFSA, and HSA accounts
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Employee Assistance Programs (EAP)
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Telehealth options
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Voluntary Life & AD&D, STD, LTD, Critical Illness and Accident
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Wellness Perks - discounts on a top-rated fitness app and Healthy Rewards program
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Discounts on Pet Insurance
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401k (with employer match) and Options / Equity
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13 company holidays
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Unlimited Paid Time Off
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Sick leave
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Parental/Adoption Leave
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Promotional opportunities
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Rewards and recognition programs
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Robust onboarding and training program
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One-time stipend for work-at-home employees
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Monthly business expense stipend
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Flexible work environments
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Employee Discount Program (Perks at Work)
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Employee Referral Program
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Lead Referral Program
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MacBook and awesome swag delivered to your door
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Encouraging and collaborative culture
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RECHARGE PROGRAM (after 3 years, disconnect for 3 weeks, no email/slack)
Company Description
As a leader in digital analytics, Quantum Metric helps organizations put customers at the heart of everything they do. Providing a simplified approach to monitor, diagnose and optimize the digital journeys that matter most, the Quantum Metric platform offers in-depth customer understanding, quantified and tied to core business objectives.
Today, Quantum Metric captures insights from 50 percent of the world’s internet users, supporting nationally recognized brands in ecommerce and retail, travel, financial services and telecommunications.
Quantum Metric has been named to the Inc 5000 and the Deloitte 500 for the last six-consecutive years, and has made the Best Places to Work lists by Glassdoor, BuiltIn, Fast Company and Forbes.