[Hiring] US Field Marketing Senior Specialist @Hack The Box

Role Description

Ready to embark on the quest of joining Hack The Box? At the end of this thrilling journey, you'll become a proud member of Hack The Box, with the ultimate mission to help redefine cybersecurity expertise. Get ready for an exciting adventure into the world of cybersecurity!

✨The core mission of the US Field Marketing Senior Specialist:

• Lead Hack The Box’s field marketing strategy across the Americas, focusing on the commercial and enterprise markets in North America.
• Serve as the strategic marketing partner to the US Sales organization.
• Build integrated regional programs that generate demand, deepen engagement within priority accounts, accelerate opportunities, and contribute to pipeline and revenue.
• Develop the US marketing strategy, build strong relationships with Sales, identify regional priorities and target accounts, launch initial campaigns, and establish a consistent approach to reporting and optimization.

🏢 Location & Work Mode:

• US, East Coast / Central US
• Fully Remote

🍺 The fellowship you’ll be joining:

• Collaborate closely with Demand Generation, Partner Marketing, Product Marketing, Content, Digital, Brand, Communications, Customer Marketing, and Marketing Operations.
• Be a key partner to AMER Sales leadership, account executives, business development representatives, solutions engineers, and channel teams.

⚔️ What success looks like:

• A clear, scalable, and measurable US field marketing strategy is in place.
• Sales and Marketing are aligned around regional priorities, target accounts, programs, and goals.
• Integrated campaigns create qualified pipeline and influence revenue.
• Engagement increases within priority accounts and across key buying groups.
• Marketing programs support both new-logo acquisition and opportunity acceleration.
• Regional events operate as part of broader campaigns with measurable pre-event and post-event outcomes.
• Program insights are consistently used to optimize the marketing mix and regional investment strategy.

🚀 The adventures that await you once you start as a US Field Marketing Senior Specialist at Hack The Box:

• Own US field marketing strategy, planning, execution, and optimization aligned with regional pipeline, revenue, and target account goals.
• Partner with Sales Leadership and BDRs on quarterly plans, ABM initiatives, lead follow-up, and shared pipeline targets.
• Build multi-channel programs across digital, content, webinars, partner initiatives, and strategic events tailored to US market trends.
• Develop audience-specific messaging and plays for CISOs, security leaders, technical practitioners, and talent executives.
• Create targeted plays to help Sales open doors, expand buying groups, progress opportunities, and revive stalled accounts.
• Lead end-to-end event execution—including webinars, executive roundtables, and trade shows—with dedicated pre- and post-event follow-up.
• Partner with Channel, Technology, and Customer Marketing to run joint campaigns, leverage customer stories, and drive regional advocacy.
• Oversee the US budget, track pipeline creation and ROI, and continuously optimize campaigns using sales feedback and data.

Qualifications

• At least five years of B2B marketing experience, including experience in field marketing, demand generation, account-based marketing, or integrated campaigns.
• Experience marketing enterprise SaaS or technology solutions; cybersecurity experience is strongly preferred.
• Demonstrated success building regional marketing programs that contribute to pipeline and revenue.
• Experience creating marketing strategies that use multiple channels and tactics—not only events.
• Strong understanding of enterprise sales cycles, account-based marketing, buying groups, and opportunity acceleration.
• Track record of working closely with Sales, Business Development, Partner, and Customer Success teams.
• Hands-on experience with marketing automation, CRM, ABM, and reporting platforms such as HubSpot.
• Ability to use data and business insights to prioritize programs, evaluate performance, and make investment decisions.
• Comfortable setting strategy while also rolling up your sleeves to execute programs.
• Strong project-management skills with the ability to manage multiple campaigns, stakeholders, budgets, and deadlines.
• Excellent communication, collaboration, and stakeholder-management skills.
• Creative, adaptable, and comfortable working in a fast-paced global organization.

Benefits

• USD 100000-120000
• Medical, Dental & Vision (employee coverage 100% paid for by Hack The Box)
• 401K w/ employer match
• Employer-paid Life and AD&D Insurance
• Supplemental Life Insurance
• Short-term and Long-term Disability
• Healthcare and Dependent Care FSA
• Paid paternity & maternity leave
• 25 annual leave days
• Home Office Allowance
• Dedicated budget for training and professional development, participation in conferences
• State-of-the-art equipment
• Full access to the Hack The Box lab offerings

Company Description

Hack The Box (HTB) is the cybersecurity upskilling and talent development platform trusted by individuals, enterprises, and government agencies to sharpen offensive and defensive capabilities. Powered by a vibrant global community and hands-on, real-world training, HTB helps security teams practice like attackers, validate skills continuously, and move faster against emerging threats. We’re scaling rapidly across the enterprise market—especially in Financial Services, MSSPs, and Technology—and we’re just getting started.