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Role Description
This individual is responsible for business development efforts and brand strategy within a specified territory, evaluating production patterns in new and renewal business to uncover and resolve production barriers and opportunities for profitable growth.
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Works collaboratively with other Marketing Managers, Underwriting, Management, and other corporate resources to develop new or additional opportunities by industry, class code or segment, and to monitor and evaluate agency performance.
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Stays current on competitive intelligence.
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Develops opportunities to improve ease of doing business overall customer experience with BHHC.
Essential Responsibilities
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Creates and executes territory plans that demonstrate a clear understanding of territory with effective travel plans.
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Aligns with regional resources to understand territorial differences in opportunity and profit potential.
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Works to position BHHC as the market of choice with our agents and identified target markets.
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Proactively searches out new agency appointments, prospect meetings, opportunities for book transfers, identifies additional agency production sources, effectively gains agency commitment and looks to drive new agency partner’s production.
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Monitors agency growth and profitability.
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Proactively identifies performance gaps, trends and issues.
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Develops agency profit improvement and growth plans that drive profitable business.
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Manages agency partnerships aimed at achieving minimum premium standards and growth goals.
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Processes agency appointments and terminations timely.
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Initiates renewal strategy discussions.
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Actively engages in encouraging appointed agents to ensure mutually profitable, significant and efficient relationships.
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Conducts in-person agency visits and participates in prospect meetings, claims reviews, meet and greets, and stewardship meetings.
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When appropriate, initiates strategic co-travel with Underwriting, Client Services and Loss Control teams.
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Develops productive partnerships by educating agents on BHHC’s value proposition, target market opportunities, target acquisitions opportunities, territory goals and service model by premium size.
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Participates in weekly underwriting meetings and contributes to discussions around large accounts with up to date agency needs to win the account.
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Helps to support efforts in developing new or additional opportunities by industry, class code, and/or segment.
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Gathers, analyzes and evaluates competitor information and territory opportunities through agency visits and/or attendance at agency-sponsored activities.
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Develops action plans that make use of competitor intelligence.
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Provides input and data on Agency Marketing Reviews and actively shares information with peers and underwriting partners.
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Works with Marketing, Underwriting, and IT to ensure ease of doing business in our templates, systems, and product offerings to ultimately drive success of the team and company.
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Looks for opportunities to enhance our capabilities, optimally position our strengths.
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Develops and maintains accurate Producer Profiles, Business Plans, Agency Files and Bravo contacts.
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Documents New Business Not Taken, Active Submission Listing, Call and Monthly Reports.
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Maintains accurate President’s Circle information for assigned agencies and uses the program to leverage both new business and renewals effectively.
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Performs special assignments and projects as assigned.
Qualifications
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Bachelor’s degree from an accredited college or university is required.
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Minimum five years of related experience in the workers’ compensation insurance industry is required, preferably in a Marketing or Underwriting role.
Requirements
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Able to read, analyze, and interpret general business periodicals, professional journals, technical procedures, or governmental regulations.
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Able to write reports, business correspondence, and procedure manuals.
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Able to effectively present information to management and public groups.
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Able to develop, implement and communicate company programs, new business requirements, and agency action plans.
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Able to apply advanced mathematical concepts such as exponents, logarithms, quadratic equations, and permutations.
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Able to apply mathematical operations to tasks such as frequency distribution, determination of test reliability and validity, analysis of variance, correlation techniques, sampling theory, and factor analysis.
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Able to solve practical problems and deal with a variety of concrete variables in situations where only limited standardization exists.
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Able to interpret a variety of instructions furnished in written, oral, diagram, or schedule form.
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Proficient in the Microsoft Office suite of applications and able to quickly master proprietary and vended software applications.
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Extensive travel required (driving, air travel primarily).
Benefits
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Bonus eligibility
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Paid Time Off
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Paid Holidays
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Retirement Savings Match
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Group Health Insurance (Medical, Dental, and Vision)
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Life and AD&D Insurance
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Long Term Disability Insurance
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Paid Community Volunteer Day
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Employee Assistance Program
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Tuition Reimbursement Program
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Employee Referral Program
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Diversity, Equity and Inclusion Program