[Hiring] Strategic Social Media & Content Marketing Virtual Assistant @Virtual Colleague Philippines

Role Description

This is a remote position.

We are looking for a highly capable, strategic and creative Social Media & Content Marketing Virtual Assistant to manage and execute social media content initiatives across LinkedIn, Instagram and YouTube. This role goes beyond routine social media management. The ideal candidate should be able to understand business objectives, recommend effective communication strategies, develop content plans and independently execute content initiatives that align with the client's target audience and business goals.

The VA will be responsible for both the planning and execution of social media activities, including:

• Content strategy
• Content creation
• Video editing
• Scheduling
• Performance monitoring

The primary objective is to establish a consistent and professional digital presence, strengthen personal and business brand authority, attract the right audience and contribute to lead generation and revenue growth.

Qualifications

• Proven experience in social media management and digital content marketing.
• Strong understanding of LinkedIn, Instagram and YouTube.
• Excellent written English communication skills.
• Experience creating professional social media graphics and visual content.
• Strong strategic thinking and planning abilities.
• Ability to understand business objectives and translate them into content initiatives.
• Proactive approach to proposing new ideas and solutions.

Requirements

• Ability to plan and execute content calendars independently.
• Understanding of audience targeting, content positioning and digital engagement.
• Experience writing educational, promotional and thought-leadership content.
• Proficiency in video editing for social media and YouTube.
• Ability to repurpose existing content into different formats.
• Experience using social media management tools.
• Strong copywriting, storytelling and content development abilities.

Benefits

• Flexible working schedule.
• Remote working arrangement.
• Part-time engagement (approximately 3 hours per day, 15 hours per week).

Key Responsibilities

• Develop and recommend a strategic social media content plan aligned with the client's business objectives.
• Create structured weekly and monthly content calendars.
• Develop engaging, informative and professionally written social media content.
• Plan and develop professional LinkedIn content.
• Create thought-leadership posts related to project management.
• Develop content suitable for Instagram's audience and content formats.
• Assist in planning and developing YouTube content.
• Manage the content publishing schedule across LinkedIn, Instagram and YouTube.
• Monitor the performance of published content.

Personal Attributes and Working Style

• Strategic and knowledgeable in social media marketing.
• Collaborative and comfortable discussing ideas with the client.
• Proactive in suggesting content strategies and improvements.
• Creative and capable of developing engaging communication approaches.
• Independent and confident in planning and executing assigned initiatives.
• Detail-oriented, particularly in content quality and brand consistency.
• Results-oriented, with an understanding that content should contribute to business objectives.

Working Arrangement

• Flexible working schedule.
• No strict requirement to work within the client's exact time zone.
• Communication through email, WhatsApp or other mutually agreed platforms.

What Success Looks Like

• Understand the client's business and professional positioning.
• Recommend what content should be created and why.
• Develop an effective communication and publishing strategy.
• Produce professional, engaging and valuable content.
• Help strengthen the client's professional authority and online visibility.
• Continuously recommend improvements based on performance.