[Hiring] Sr Brand Success Analyst @New Engen, Inc.

Role Description

Own Brand Relationships and Program Execution

• Serve as the primary point of contact for a portfolio of DTC brands.
• Build strong relationships and guide brands through onboarding, campaign execution, and ongoing growth.
• Manage day-to-day workflows across the ad delivery process.
• Ensure content is delivered, performance goals are met, and brands are set up for success on GrapevineAI.

Develop Creative Strategy and Growth Roadmaps

• Partner with brands and internal creative strategists to define performance-driven creative strategies.
• Build clear growth roadmaps combining written and visual content to achieve business goals.
• Ensure creative direction aligns with brand needs and audience expectations.

Drive Content Execution and Quality

• Support the development of high-impact content by partnering with Creative Strategists.
• Leverage market insights and performance data.
• Oversee content production from a project management standpoint.
• Provide thoughtful feedback on UGC, video, static ads, and written content.
• Ensure all outputs meet brand standards and quality expectations.

Own Performance and Optimization

• Analyze campaign performance to understand what’s working and where to improve.
• Use data and insights to guide creative iterations and optimize advertorial content.
• Improve conversion rates while helping brands achieve revenue and growth goals.

Collaborate Cross-Functionally to Deliver Results

• Work closely with Content Strategists and cross-functional teams.
• Align on creative direction, performance insights, and campaign execution.
• Maintain consistent communication with brands through meetings and Slack.

Bring New Ideas and Drive Innovation

• Continuously explore new ideas, strategies, and opportunities to improve performance.
• Contribute to evolving how Grapevine approaches social advertising.
• Test new concepts and share insights that move the business forward.

Qualifications

• Bachelor’s degree or equivalent experience, with 0–2 years of experience across startups, performance marketing, analytics, consulting, or other growth-oriented industries.
• Strong interest in marketing, creative strategy, and consumer brands.
• Proficiency in Excel and PowerPoint, including skills like pivot tables and data organization.
• Business curiosity and awareness, with an interest in market trends and competitive landscapes.
• An entrepreneurial, builder mindset with excitement for testing ideas.
• Strong organization and project management skills.
• Clear and compelling communication skills.
• A collaborative and positive approach.
• A sense of ownership and accountability.
• A curious, team-first mindset.

Benefits

• Medical, Dental, Vision, Short/Long-Term Disability, Life/AD&D
• 401k - Employer match
• HSA - Employer contributes
• Flexible Vacation & PTO plan
• Paid Maternity / Paternity
• Paid Holidays
• Remote/Flex day schedule
• Laid back office environment
• The coolest team ;)
• Fun company events & off-sites