[Hiring] Specialist, Advertising and Content @Centric Brands

Role Description

• End-to-end Amazon PPC management: campaign setup, restructuring, scaling, and ongoing bid/keyword/placement optimizations
• Budget pacing and efficiency management (ACOS / TACOS) with weekly and monthly performance insights and clear recommendations
• Search term analysis, keyword harvesting, negation strategy, and ASIN-level performance reviews
• Performance diagnostics and opportunity identification, including listing, pricing, or creative gap analysis
• Data-driven recommendations to improve CTR, CVR, and overall efficiency — actionable insights to support decision-making
• Cross-functional coordination: provide briefs and priorities to listings, copy, and A+ content teams to align advertising performance with content execution

Qualifications

• Minimum of 3 years’ experience in PPC marketing and/or Amazon account management
• Hands-on experience managing Amazon Advertising (AMS) campaigns: launching, optimizing, and scaling
• Proven ability in performance analysis and ROI reporting, including ASIN setup, listing management, and A+ Content publishing
• Proficiency with CMS tools such as Salsify (or equivalent) and familiarity with Amazon Vendor Central
• Strong Excel skills (pivot tables, reporting, and data analysis)
• Excellent knowledge of Microsoft Office (Word, Excel, PowerPoint) and Google Workspace
• Creative and strategic mindset with a passion for the accessories category
• Detail-oriented with strong planning, organizational, and problem-solving skills; able to prioritize to meet deadlines
• Excellent written and verbal communication skills and the ability to work effectively as a team player

Requirements

• Centric Values: Innovative, Resourceful, Collaborative, Respectful
• Behavioral Competencies: Initiative, Ownership, Communication, Collaboration, Conflict Management and Problem Solving
• Language Proficiency: Fluent in English

Specific Working Conditions

• Frequency of Travel: As required

Benefits

• Be part of our growing community by getting involved with groups, teams and initiatives like Be Green, Be Giving, and Be Celebrated

Company Description

Centric Brands is a leading lifestyle brand collective that designs, sources, markets and sells high quality products in multiple segments, including women’s, men’s and kid’s apparel, accessories, entertainment and beauty. Centric Brands is focused on our customers and our brands that will drive the company’s future growth. We are defined by innovation as we seize new opportunities and thrive in an environment informed by creativity and thinking that is both analytical and outside the box. Centric Brands reflects a team built on respect, for others and for the hard work it takes to achieve our goals and build our bright future together.