[Hiring] Social Media Strategist @Power Digital

Role Description

The Social Strategist is responsible for crafting and executing comprehensive social media strategies for clients across diverse industries. This role involves:

• Developing unique brand voices
• Managing influencer relationships
• Overseeing A-Z content creation and execution
• Actively participating in team collaboration
• Staying at the forefront of industry trends

Key Responsibilities

• Social Strategy Development:
  • Create and execute comprehensive social media campaign strategies tailored to each client's goals and target audience, including influencer relationships
  • Ensuring adoption of Power Circuit for clients within your book
• Influencer Programming Strategy & Production:
  • Proficient in strategically driving influencer programming through identifying, vetting, and slating influencer talent and creators for campaigns
  • Negotiating, communicating deliverables, and seeing partnerships through from execution to completion
  • Reporting on performance
• Autonomous Workflow Management:
  • Efficiently manage a dynamic workload, working independently to prioritize tasks and meet deadlines for multiple client accounts
• Creative Strategy Development:
  • Craft compelling and on-brand copy and creative for social media posts and influencer campaign plans and briefs
  • Utilize past months' performance to drive strategic changes while incorporating trend-driven and relevant social context
• Social Content Execution:
  • Create and implement monthly content calendars that align with the overall social media strategy
  • Ensure consistent posting schedules and content themes for client accounts
• Trendspotting:
  • Stay up-to-date with the latest social media trends, emerging platforms, and algorithm changes
  • Actively bring fresh ideas and strategies to the team
• Collaborative Team Meetings:
  • Actively participate in team meetings, contributing creative insights, sharing industry updates, and collaborating on cross-functional initiatives
• Client Communication:
  • Maintain clear and effective communication with clients, providing regular updates on campaign progress, results, and recommendations for improvement
• Employ AI technologies to enhance and optimize business processes
• Utilize and leverage Power Digital's Nova ecosystem as it relates to your department

Qualifications

• 2+ years of experience in social media (agency experience preferred)
• Proactive in staying current with the latest trends, algorithm changes, and platform updates in the social media landscape
• Proven track record of successfully managing social media strategies for multiple clients spanning various industries
• Experience in crafting and maintaining unique brand voices for clients
• Proven history of developing and managing social campaigns that drove impactful results across a variety of KPIs
• Highly self-motivated and capable of working independently

Requirements

• Personal RPE: $28K
• Sufficient QA process ownership that results in no errors that yield a negative impact to revenue or retention of all clients within your book
• Retention Rate of Social Accounts within your book: >90%
• Retention Rate of Direct Reports (if applicable): >90%
• Completion of On-Time Deliverables: 100%

Most Important Things (MITs)

• Client Performance and Sentiment
• Autonomous workflow management and account ownership
• Department Support

Company Description

Power Digital is an AI-Native Growth Firm built at the intersection of world-class talent and proprietary technology. We help leading and emerging brands grow by combining deep vertical expertise, strategic thinking, and enterprise intelligence to drive measurable business outcomes.

Power Digital’s people and culture are at the core of our success, which is why diversity in our team’s backgrounds and experiences are paramount. We are an Equal Opportunity Employer and our employees are people with different strengths, experiences, and backgrounds, who strive to make an impact inside and outside of the workplace.