[Hiring] Social Media Strategist @Fetch

Role Description

The Social Media Strategist will play a key role in shaping and executing Fetch’s social presence, driving engagement, and building community across platforms. This role sits within the Brand Experience team and works cross-functionally with Creator, Partnerships, Sales, and Growth teams to bring Fetch—and our brand partners—into culture in relevant, engaging, and measurable ways. This is a hands-on role that blends strategy, content creation, community management, and performance marketing, with a strong emphasis on supporting both Fetch-owned initiatives and brand partner campaigns on social. This is a full-time role that can be held from one of our US offices or remotely in the United States.

Role Responsibilities

• Own Social Strategy & Campaign Execution
  • Develop and execute social strategies aligned to brand, campaign, and business priorities
  • Translate internal and partner campaign objectives into social-first content and storytelling
  • Partner cross-functionally to support campaign launches, ensuring social is integrated from planning through execution
  • Maintain a strong pulse on trends, formats, and culture to inform timely and relevant activations
• Create & Oversee Content
  • Concept, create, and publish content across Fetch social channels (TikTok, Instagram, etc.)
  • Balance brand storytelling with offer-driven, partner-supported, and performance-oriented content
  • Collaborate with creators and internal teams to scale content production
  • Ensure content is aligned to both Fetch brand standards and partner campaign goals
• Lead Community Engagement
  • Own day-to-day community management across platforms
  • Engage proactively with users to build relationships and brand affinity
  • Identify opportunities for Fetch and brand partners to show up authentically in conversation
  • Develop scalable approaches to increase engagement and responsiveness
• Support Brand Partners on Social
  • Collaborate with Sales and Partnerships teams to support brand partner campaigns on social
  • Translate partner objectives into compelling, platform-native social content
  • Ensure partner integrations feel authentic to Fetch while delivering against campaign goals
  • Contribute to campaign recaps and insights that demonstrate performance and value to partners
• Leverage Data & Measurement
  • Track and analyze performance across organic and paid social, including campaign and partner content
  • Translate data into actionable insights and optimizations
  • Inform content strategy, posting cadence, and spend allocation based on performance trends
  • Support reporting and recaps for both internal stakeholders and brand partners
• Support Creator Integration
  • Partner with Creator and Influencer teams to amplify campaigns through social
  • Ensure creator content aligns with social strategy and campaign objectives
  • Identify opportunities to extend Creator Club and ambassador efforts through social

Qualifications

• 3+ years of experience in social media, content strategy, or digital marketing
• Proven ability to develop and execute social strategies tied to campaigns and business goals
• Strong content creation skills (short-form video, copywriting, platform-native formats)
• Experience supporting brand or partner campaigns on social
• Deep understanding of social platforms, trends, and internet culture
• Experience with social analytics, reporting, and performance measurement
• Highly organized, proactive, and comfortable in a fast-paced environment
• Strong communication and collaboration skills

Benefits

• Competitive compensation packages including base, equity, and benefits
• Base salary range for this position is $75,000 - $88,000
• Discover our benefits and how our employees live rewarded at fetch.com/careers