[Hiring] Social Media Manager, Community & Reddit Strategy @Robert Half

Role Description

Robert Half is hiring for a Social Media Manager, Community & Reddit Strategy to join the Corporate Communications department. If you know the difference between a post that earns upvotes and one that gets roasted, this job might be for you. We're looking for someone who genuinely loves social media: the trends, the communities, the weird little corners of the internet, the comments, the culture, and the challenge of helping a brand show up in ways that feel relevant, useful, and real.

As our Social Media Manager, Community & Reddit Strategy, you'll be Robert Half's resident Reddit expert while helping shape our organic presence across LinkedIn, Instagram, TikTok, YouTube, Reddit, and emerging platforms. This role is part community builder, part internet culture translator, part audience insight spotter, and part social strategist — ideal for someone who pays attention to what people are saying online and knows how brands can join the conversation without sounding like brands.

What You'll Do

• Reddit Strategy & Community Development
  • Own and drive Robert Half’s Reddit strategy, establishing the roadmap, engagement framework, and community growth initiatives.
  • Manage Robert Half-owned Reddit communities, including moderation, community resources, content, rules, reputation, and overall community health.
  • Build Robert Half's organic Reddit presence by finding, joining, and contributing to relevant conversations across various communities.
  • Write platform-native Reddit copy that feels sharp, useful, and human.
  • Create and oversee Reddit editorial calendar including reactive engagement opportunities and community growth initiatives.
• Community Management & Engagement
  • Lead proactive and reactive engagement across LinkedIn, Instagram, TikTok, YouTube, Reddit, and emerging channels.
  • Develop and maintain platform-specific community engagement frameworks and response playbooks.
  • Monitor and respond to comments, mentions, DMs, and community conversations with speed, wit, and authenticity.
  • Build relationships with job seekers, employers, clients, industry voices, creators, and brand advocates.
  • Adapt voice and engagement style by platform to appeal to audiences.
  • Craft clever, audience-first copy for comments, replies, captions, and community moments.
  • Elevate recurring questions, concerns, ideas, and insights from the community back to the business.
• Social Listening & Audience Insights
  • Use Sprout, Brandwatch, and other social/AEO intelligence tools to track conversations and audience signals.
  • Monitor sentiment, workplace conversations, hiring trends, and audience questions.
  • Turn audience insights into practical recommendations for various business functions.
• Reporting & Measurement
  • Partner with Social Analytics Manager to report on community engagement and audience growth.
  • Measure performance across Reddit and social channels, then recommend ways to improve engagement.
  • Connect community activity to business and brand goals.
• Cross-Functional Collaboration
  • Support social trends, brand campaigns, and other moments for meaningful awareness.
  • Partner with various teams on creating processes, guidelines, and engagement strategies.
  • Collaborate with Lifecycle Marketing, Paid Media, and other teams to develop audience growth strategies.

Qualifications

• 3–5 years of experience in community management, social media, digital marketing, or a related field.
• Strong fluency in Reddit culture, subreddit dynamics, karma, moderation, and community etiquette.
• Experience managing other social platforms such as LinkedIn, Instagram, TikTok, YouTube, and others.
• Experience using social listening and community management platforms such as Sprout Social and Brandwatch.
• Strong writing skills and the ability to shift voice by audience, platform, and conversation.
• Ability to manage multiple priorities in a fast-paced environment.
• Experience handling sensitive, high-visibility, or escalated conversations.

Preferred Qualifications

• Experience supporting a B2B, professional services, staffing, recruiting, HR, financial services, or other regulated brand.
• Familiarity with SEO, AEO/GEO, and how social conversations influence search and AI-generated answers.
• Experience supporting advocacy, ambassador, influencer, or community programs.
• Strong grasp of social analytics, audience intelligence, reporting, and turning data into useful recommendations.
• Proven ability to make complex topics feel approachable, authentic, and engaging.
• Curiosity about workplace trends, hiring, careers, leadership, and digital communities.
• Interest in using AI tools responsibly to improve efficiency and insights.

What Success Looks Like

• Robert Half shows up as a trusted, credible, and human voice across Reddit and other community-driven platforms.
• Audience insights shape stronger content, marketing, communications, and thought leadership.
• Robert Half builds a scalable community program that helps the brand stand out and stay relevant.

Benefits

• Exceptional earning potential and a competitive benefits package.
• Group health insurance benefits (medical, vision, dental).
• FSA and HSA healthcare accounts.
• Life and accident insurance.
• Adoption and fertility assistance.
• Paid parental leave of up to 6 weeks.
• Short/long term disability.
• Paid time off for vacation, personal needs, and sick time.
• Opportunity to contribute to a 401(k) savings and investment plan with employer match.