[Hiring] Social Media Manager @‎ConnectWise

Role Description

The Social Media Manager is responsible for leading, executing, and scaling an organic B2B social media strategy designed to drive ConnectWise brand authority, audience engagement, and community growth among technical audiences and IT professionals. We’re looking for someone with expertise translating corporate narratives, messaging frameworks, and thought leadership content into social-first content strategies that drive awareness, engagement, and credibility among MSPs, customers, and technology professionals.

This role focuses on enterprise brand execution, operational efficiency, and field marketing amplification. The ideal candidate leverages modern marketing workflows, combining deep expertise in enterprise management platforms like Sprinklr with cutting-edge AI tools to automate operations, synthesize insights, and deliver high-impact digital and experiential content at scale.

Qualifications

• Deep experience across core social channels: LinkedIn, Twitter/X, YouTube, Facebook, and Instagram required. Reddit is a plus.
• Hands-on expertise using Sprinklr (Publishing, Listening, and Analytics modules) in an enterprise B2B environment.
• Demonstrated experience integrating AI tools (e.g., ChatGPT/Claude, Sprinklr Copilot) into daily social media operations to drive efficiency.
• Strong understanding of B2B technology concepts and the ability to translate complex IT capabilities into compelling, clear social messaging.
• Excellent B2B copywriting, editing, and content curation skills tailored specifically for professional networks like LinkedIn.
• Strong analytical capabilities to interpret engagement metrics, social listening data, and ROI for business leadership and provide strong recommendations.
• Ability to work independently in a remote environment while maintaining strong collaborative ties across cross-functional marketing and broader teams.
• Ability to train, coach, and enable non-marketing teams on social selling best practices and professional networking tactics.
• Demonstrated proactivity and self-starter mindset, with a track record of independently identifying social performance gaps, experimenting with new content formats, and bringing data-backed ideas to leadership.

Requirements

• Bachelor’s degree in Communications, Marketing, Public Relations, or related field (or equivalent practical experience).
• 6+ years of dedicated social media management experience within B2B technology or SaaS sector.
• Experience engaging technical audiences (e.g., IT directors, systems administrators, MSPs, or enterprise tech leaders).

Benefits

• Remote work flexibility.
• 10-15% travel may be required (primarily for major company events, industry conferences, and field activations).

Company Description

ConnectWise is an industry and Global leading software company with over 3,000 colleagues in North America, EMEA and APAC. As a community-driven software company dedicated to the success of technology solution providers, our suite helps over 45,000 of our partners manage their businesses better, sell more efficiently, automate service delivery, and remotely control technology so they can consistently deliver amazing customer experiences.

Our company is powered by our connections, our colleagues, and our community. And, we accept all kinds. Game-changers, innovators, culture-lovers—and humankind. We invite discovery and debate. We recognize key moments as milestones. We see you and value you for your unique contributions. Our inclusive, positive culture lays the foundation to ensure every colleague is valued for their perspectives and skills, giving you the choice of how YOU make a difference.