[Hiring] Social Media Lead @Andreessen Horowitz

Role Description

The Social Media Lead is responsible for growing a16z crypto’s social channels, including engaging key communities across different audiences relevant to our industry. They will work closely with the crypto marketing team to:

• Adapt and distribute existing content pieces into social media posts.
• Create content native to social media: clips, content campaigns, and more.

This spans everything from:

• Social media for external podcast appearances/media interviews.
• Investment announcements.
• Events and major industry conferences.
• Editorial content.
• Special projects, campaigns, and more.

This person will also advise the broader a16z crypto team (from investing to operations) — as well as our portfolio companies — in social media strategy and profile building.

This is a remote role (including on West Coast time), though occasional in-office presence will be required for regular team offsites, occasional conferences/events, and based on business needs.

To join our team, you should be excited to:

• Build and strategize: You’re a doer who likes taking ideas to execution and is able to operationalize them into process, pipelines, and content calendars. You’re also someone who is able to come up with fresh ideas.
• Analyze and optimize: You’re data-driven, but also know how to trust your intuition and think big-picture.
• Create and produce: You’re able to directly create social content when needed, help produce it with others, and help oversee our short-form clips operation.
• Plugged in online: You’re on top of internet culture and the latest online conversations, monitor sentiment and “the current thing”, as well as track industry trends and shifts.
• Develop community and voice: You’re able to regularly engage with relevant social media communities and different audiences — as well as identify and engage key influencers across various crypto verticals/domains.

Qualifications

• Excellent communicator — whether through text, multimedia, design, or memes.
• Hands-on experience owning or driving social media for a high-visibility or high-growth brand.
• Proven ability to adapt style and voice across different formats, platforms, and audiences.
• Experience with X, LinkedIn, Instagram, etc. required — and optionally, with crypto-native or alt social media tools and video (YouTube or TikTok).
• Strong command of data — from implementing and using various analytics tools, to regularly interpreting and reporting insights.
• Ability to meet multi-threaded/cross-functional deadlines.
• Passionate about technology, the internet, open source, and/or crypto.
• Low ego, high empathy, and the capacity to collaborate effectively with diverse teams.

Requirements

• The anticipated salary range for this role is between $199,000 - $232,000, actual starting pay may vary based on a range of factors which can include experience, skills, and scope.
• This role is eligible to participate in the a16z carry program and various discretionary bonus programs as well as benefit and perquisite plans including health, dental, vision, disability, life insurance, 401K plan, vacation, and sick leave.

Benefits

• Health, dental, and vision insurance.
• Disability and life insurance.
• 401K plan.
• Vacation and sick leave.

Company Description

At a16z we are always looking to hire the absolute best talent and recognize that diversity in our experiences and backgrounds is what makes us stronger. We hire candidates of any race, color, ancestry, religion, sex, national origin, sexual orientation, gender identity, age, marital or family status, disability, Veteran status, and any other status.

These differences are what enables us to work towards the future we envision for ourselves, our portfolio companies, and the World.