Back to Remote jobs >
Marketing
Social Media and Owned Content Lead
@Headway
[Hiring] Social Media and Owned Content Lead @Headway
Apr 12, 2025 - Headway is hiring a remote Social Media and Owned Content Lead. đź’¸ Salary: $101,320 - $149,000. đź“ŤLocation: USA.
This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more.
Role Description
As Headway’s Social Media & Owned Content Lead, you will be responsible for developing and executing a content strategy across the company’s owned channels — with a focus on crafting compelling, mission-driven content that resonates with our growing audience. This role is a unique opportunity to blend creativity, strategy, and data-driven insights to build a best-in-class social presence for a company making a real difference in mental health.
-
Content Strategy & Creation
- Develop and execute a cohesive owned media strategy across short- and long-form content (social media posts, blogs, etc.)
- Craft engaging content that aligns with Headway's brand voice, mental health advocacy, and strategic goals.
- Launch and maintain a content calendar to ensure a consistent and timely publishing cadence.
-
Brand & Community Engagement
- Foster community engagement by monitoring online conversations, responding to comments, and collaborating with the CX team for community management.
- Identify opportunities to spark meaningful conversations and build authentic relationships with Headway's audiences.
-
Performance & Optimization
- Track key performance metrics across channels, using data to refine content strategy and improve engagement and reach.
- Provide regular performance reports with actionable insights to inform future content.
-
Cross-Functional Collaboration
- Partner with content, design, and communications teams to ensure consistent messaging and visuals across all owned channels.
- Collaborate with internal teams to amplify company initiatives and thought leadership.
Qualifications
- 5+ years of experience in social media management, content creation, or digital marketing, preferably in a growth-stage company.
- Creative storyteller with a passion for mental health and mission-driven work.
- Phenomenal writer of both short- and long-form content.
- Proven track record of building engaged social communities and driving audience growth.
- Data-driven, with experience analyzing performance metrics and using insights to optimize content strategy.
- Thrive in a fast-paced environment and can balance multiple priorities with ease.
- Strong collaborator who can build relationships across teams and work closely with design, content, and communications partners.
Requirements
- The expected base pay range for this position is $101,320 - $149,000, based on a variety of factors including qualifications, experience, and geographic location.
Benefits
- Equity compensation
- Medical, Dental, and Vision coverage
- HSA / FSA
- 401K
- Work-from-Home Stipend
- Therapy Reimbursement
- 16-week parental leave for eligible employees
- Carrot Fertility annual reimbursement and membership
- 13 paid holidays each year as well as a Holiday Break during the week between December 25th and December 31st
- Flexible PTO
- Employee Assistance Program (EAP)
- Training and professional development
Similar Remote Jobs
More jobs at Headway
-
Project Management $116,960 - $172,000 USAApr 23, 2025
-
Data Analysis $116,960 - $172,000 USAApr 18, 2025
More Marketing jobs
-
Marketing $150k - $210k per year USAApr 25, 2025
-
Marketing usd salary Latin America (LATAM)Apr 25, 2025
More jobs in USA
-
Sales / Business unspecified USAApr 25, 2025
-
Sales / Business unspecified USAApr 25, 2025
Kickstart Your Job Search
Need advice to apply?
Join our free
Webinar « 3
Mistakes to Avoid When Looking For A Remote Startup Job (And What To Do Instead) »
Register for free
Unlock 53,696 additional remote jobs, advanced search & email notifications
Get Access Now
Too many emails? Declutter your inbox with Meco
Your home for reading newsletters
Try for free - no card required.
️
| đź“Ť | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
Back to Remote jobs >
Marketing
Marketing
|
Salary
đź’¸
$101,320 - $149,000
|
Remote
Location
USA
|
|
Job Type
full-time
|
Posted
Apr 12, 2025
|
️
| đź“Ť | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
