[Hiring] Social Content Creator @Gravity Global

Role Description

We are seeking a highly creative and strategic Senior Social Content Creator to lead the development of engaging, high-performing content across our social media channels. This role is ideal for someone who lives and breathes social trends, has an expert eye for visual storytelling, and can craft content that both resonates with audiences and supports business objectives. You'll work closely with marketing, design, and brand teams to bring our voice to life online.

• Conceptualize, create, and manage original social-first content (photo, video, text, graphics, stories, reels, TikToks, etc.) tailored to each platform (Instagram, TikTok, LinkedIn, X, YouTube, etc.)
• Lead ideation and creative direction for campaigns, launches, and brand moments, ensuring alignment with broader brand and marketing goals
• Own the social content calendar and collaborate with cross-functional teams to support business priorities
• Stay on top of cultural trends, memes, and platform updates to keep content fresh, relevant, and ahead of the curve
• Monitor content performance and use insights to optimize and iterate quickly
• Manage content production schedules, freelance creators, and vendors as needed
• Mentor and guide junior team members or creators

Qualifications

• 5+ years of experience in social content creation, preferably in a fast-paced brand, agency, or media environment
• Proven portfolio of high-performing social content (links or samples required)
• Deep understanding of platform best practices (especially TikTok, Instagram, YouTube Shorts)
• Exceptional copywriting, visual storytelling, and editing skills
• Proficiency with content creation tools (e.g., Adobe Creative Suite, Canva, CapCut, Final Cut Pro, or similar platforms)
• Strong organizational and project management skills
• Passion for digital culture, storytelling, and emerging media trends

Requirements

• Experience with influencer or UGC campaigns
• Familiarity with paid social strategies and content performance analytics

Benefits

• Competitive Reward & Pay – fair and competitive rewards aligned to local market practices
• Career Growth & Development – ongoing development through Continuous Performance Management (CPM)
• Collaboration – be part of a cross-functional, global team
• Professional Development – ongoing training and learning programmes
• Work-Life Balance – flexible working arrangements and plentiful paid time off
• Community & Recognition – social and team-building events, recognition programmes
• Family Support – family-friendly policies such as parental leave
• Purpose & Belonging – commitment to Environmental, Social and Governance (ESG) principles