[Hiring] Social & Community Content Specialist @Redtrack Technologies LTD

Role Description

This is not a social media manager role. It's not a content writer role. It's a hybrid:

• Thinking - deciding what topics and angles are worth communicating
• Producing - creating video content and appearing on camera
• Engaging - actively participating in discussions across communities
• Supervising - reviewing and aligning all content before it goes out

You'll both create content yourself (especially video) and coordinate content created by others - including AI-generated drafts and team contributions. You own the outcome, not just your own output.

This role focuses exclusively on social media and community communication. It does not own PR, company-wide messaging strategy, or employee advocacy programs.

Tasks

• YouTube (primary channel)
  • Own the channel's growth.
  • Create long-form and short-form video.
  • Appear on camera.
  • Develop educational, use-case, and community-relevant formats.
  • YouTube is a core growth channel - not a side project.
• Topic & idea generation
  • Identify industry trends, high-value topics, and recurring problems in the market.
  • Monitor YouTube, Reddit, LinkedIn, Instagram, Telegram, and niche communities.
  • You are responsible for what we talk about not just how.
• Content repurposing & distribution
  • Adapt content into posts, threads, comments, and short-form formats.
  • Repurpose video, internal knowledge, and discussions.
  • Actively distribute across platforms and within community conversations.
  • Visibility comes from distribution, not just publishing.
• Community engagement
  • Participate in discussions on Reddit, LinkedIn, Telegram, and other relevant communities.
  • Answer questions, share insights, maintain conversations.
  • Value-first, non-promotional.
  • The goal is human presence and expert credibility - not brand broadcasting.
• Content quality & consistency
  • Review and refine all content before publishing - yours and others'.
  • Maintain consistent tone of voice, platform-specific communication styles, and coherence across channels.
  • You are the final owner of how we sound externally.
• AI-assisted workflow
  • Use AI tools to generate drafts, improve structure, and iterate quickly.
  • Collaborate with internal team members and external specialists.
  • Content is created by a mix of you + AI + contributors - your job is to make it good.

What success looks like:

• Short-term:
  • consistent publishing rhythm, improved content quality, visible presence in discussions
• Mid-term:
  • growing engagement, increased participation in industry conversations, stronger expert positioning
• Long-term:
  • increased visibility across social platforms, communities, and AI/search recommendations

Qualifications

• Idea-driven - you spot relevant topics before they're obvious and understand what makes content valuable to a specific audience
• Hands-on executor - comfortable creating video content, being on camera, and working at volume with iteration
• Platform-native - you understand how communication actually differs between LinkedIn, Reddit, YouTube, Instagram, and Telegram - not in theory, in practice
• Strong communicator - you adapt tone, structure, and depth to the audience and platform
• Organized - you manage multiple content streams without letting quality or consistency slip
• AI-enabled - you use AI to accelerate creation and improve quality, not as a crutch

Requirements

• Experience in B2B SaaS - required
• Understanding of affiliate / performance marketing
• English C1/C2
• Proven ability to create, edit, and adapt content across audiences
• Comfortable with video creation and appearing on camera

Nice to have:

• YouTube content creation experience
• Active community participation (Reddit, Slack, Discord)
• Understanding of SEO / LLM / content visibility
• Experience with AI content tools

Benefits

• Competitive compensation and stock option program
• Fully remote setup with flexible working hours
• 21 paid vacation days plus 10 personal paid holidays
• Paid sick leave and maternity/paternity leave
• A collaborative team culture built on ownership, clarity, and trust
• Opportunities for professional growth, experimentation, and real impact
• Team offsites and conference trips - we love connecting offline too

Company Description

RedTrack is a SaaS analytics platform that helps performance marketers and businesses track, optimize, and scale their online advertising.

• We provide accurate attribution, real-time insights, and advanced reporting across multiple traffic sources, channels, and ad platforms.
• Our product is used by growth-driven teams worldwide who rely on data to make fast, informed decisions and increase revenue.
• We are a remote-first company building a scalable, data-driven product with a strong focus on quality, ownership, and long-term impact.