Role Description
The SEO Manager will be responsible for developing, executing, and optimizing SEO strategies to improve organic search performance and AI search visibility across multiple client websites for a US-based digital marketing agency. The ideal candidate has strong hands-on experience across Technical, On-Page, and Off-Page SEO, with the ability to conduct comprehensive audits, identify ranking opportunities, analyze competitors, and drive measurable organic growth. The role also focuses on Generative Engine Optimization (GEO), helping brands improve their visibility and get cited in AI-powered search platforms such as ChatGPT, Gemini, Perplexity, and Google AI Overviews. This is a hands-on, individual contributor position requiring a highly independent, proactive, and passionate SEO professional who can take ownership of projects and deliver results with minimal supervision.
Main Responsibilities
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SEO Audits & Diagnostics: Conduct comprehensive SEO and GEO audits to identify technical issues, content gaps, authority weaknesses, and ranking opportunities. Diagnose ranking drops, algorithm updates, indexing issues, and organic traffic fluctuations.
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SEO Strategy & Competitor Analysis: Research and benchmark competitors to identify keyword gaps, content opportunities, backlink gaps, and SERP features. Develop actionable SEO strategies with clear priorities, targets, and timelines focused on increasing organic traffic and revenue.
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Technical SEO: Optimize crawlability, indexation, site architecture, internal linking, Core Web Vitals, schema markup, canonicals, redirects, and website migrations. Collaborate with the Web Development team to ensure technically optimized WordPress and Next.js websites.
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On-Page SEO & Content Optimization: Conduct keyword research, develop keyword and topic maps, optimize existing pages, and create content briefs aligned with search intent and organic growth opportunities.
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Off-Page SEO & Link Building: Plan and execute backlink campaigns, including link prospecting, outreach, digital PR, backlink quality assessment, and authority-building strategies. Monitor backlink profiles and identify potentially harmful or lost links.
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GEO & AI Search Optimization: Develop strategies to improve brand visibility and citations across ChatGPT, Gemini, Perplexity, Claude, and Google AI Overviews. Identify authoritative sources and implement content, entity, and digital PR strategies to improve AI search presence.
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SEO Reporting & Performance Analysis: Monitor keyword rankings, organic traffic, competitor performance, backlink growth, and GEO visibility. Analyze results, identify areas for improvement, and translate data into actionable recommendations.
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AI-Powered SEO Workflows: Leverage AI tools and agents to improve the efficiency of SEO audits, research, content production, and reporting. Contribute to the development and optimization of internal SEO automations.
Qualifications
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5+ years of hands-on SEO experience across Technical, On-Page, and Off-Page SEO.
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Strong experience conducting comprehensive SEO audits and independently identifying technical, content, indexing, and ranking issues.
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Proven experience developing and executing SEO strategies based on keyword research, competitor analysis, and organic growth opportunities.
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Strong technical SEO knowledge, including crawlability, indexation, site architecture, Core Web Vitals, schema markup, redirects, and migrations.
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Experience managing backlink and link-building campaigns, including prospecting, outreach, digital PR, and backlink quality assessment.
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Practical experience with GEO (Generative Engine Optimization) and improving brand visibility and citations across AI-powered search platforms.
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Advanced knowledge of Semrush, Ahrefs, Google Search Console, GA4, and Screaming Frog.
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Experience with WordPress SEO, preferably using Rank Math. Knowledge of Next.js SEO is a plus.
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Advanced, hands-on experience using AI tools such as ChatGPT, Claude, Gemini, and Perplexity to support SEO research, optimization, and automation.
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Strong analytical and problem-solving skills, with the ability to diagnose ranking issues and translate findings into actionable solutions.
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Highly independent, proactive, and self-driven, with extreme passion for SEO, a strong sense of ownership, and the ability to take initiative and deliver results with minimal supervision.
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Strong English communication skills, with the ability to explain complex SEO concepts clearly. Spanish is a plus.
Requirements
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Full-time position
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100% remote work
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Independent contractor agreement
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US holidays off
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Salary: $3,500 USD/month
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This position is only open to candidates residing in Latin American (LATAM) countries, such as: ๐ฆ๐ท ๐ง๐ท ๐จ๐ฑ ๐จ๐ด ๐จ๐ท ๐ฉ๐ด ๐ช๐จ ๐ธ๐ป ๐ฌ๐น ๐ญ๐ณ ๐ฒ๐ฝ ๐ณ๐ฎ ๐ต๐ฆ ๐ต๐พ ๐ต๐ช ๐บ๐พ ๐ป๐ช
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โ Applications from candidates outside LATAM (including the U.S. and other regions) will not be considered.
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๐ Resumes must be submitted in English.
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๐ซ Applications that do not meet these criteria will be automatically rejected.