Role Description
The Senior SEO Strategy Manager is responsible for leading enterprise search engine optimization (SEO) strategy in support of organizational growth, digital visibility, and reputation management initiatives. This role serves as the most senior individual contributor within SEO, providing strategic direction, advanced technical expertise, and executional oversight across owned digital properties. This position develops, implements, and optimizes comprehensive SEO strategies aligned with integrated search and reputation priorities, ensuring alignment with organizational goals and performance objectives.
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Develop and execute enterprise-level SEO strategies aligned with organizational growth, digital visibility, and reputation management goals.
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Manage keyword strategy, on-page and off-page optimization, and content alignment to improve organic search performance.
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Support website migrations, enhancements, and technical initiatives to ensure SEO best practices are maintained.
Qualifications
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Bachelor's degree in Marketing, Communications, Business, or a related field, or an equivalent combination of education, training, and experience.
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Minimum of 7 years of experience in search engine optimization, digital marketing, or a related discipline.
Requirements
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Advanced knowledge of search engine optimization strategies, tools, and best practices - including keyword research, on-page optimization, off-page/link strategy, and content optimization.
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Knowledge of technical SEO including site architecture, indexing, crawlability, page performance, Core Web Vitals, and mobile optimization.
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Strong analytical skills with hands-on experience using Google Analytics, Google Search Console, and enterprise SEO platforms such as SEMrush, Ahrefs, Moz, Screaming Frog, or BrightEdge.
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Working knowledge of HTML, CSS, JavaScript, and structured data/schema markup as they relate to SEO.
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Ability to develop and execute enterprise-level SEO strategies across complex, multi-domain environments.
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Strong collaboration skills with the ability to work across technical (engineering, web dev) and non-technical (content, creative, marketing) teams.
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Excellent written and verbal communication skills, including the ability to present strategic recommendations to senior and executive leadership.
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Ability to manage multiple competing priorities and deliver results in a fast-paced environment.
Benefits
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Comprehensive health benefits that start day 1.
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Student Loan Repayment Assistance & Reimbursement Programs.
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Family-focused benefits.
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Wellness incentives.
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Ongoing mentorship, development, and leadership programs.
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And more.