Role Description
As the Senior SEO Manager, Offsite Authority & Citation Strategy, you will own the programs and content that drive the presence of Huntress beyond our own website, across third-party publications, partner sites, LLM citation sources, and the broader web ecosystem. This environment determines how AI models and search engines understand and recommend our brand. You will approach this mission with an Outcome-Obsessed mindset, taking deep personal ownership of citation share of voice and driving measurable impact that maps directly back to company growth.
This is not a vendor-management role. You are a strong, independent writer who can take a technical security topic from insight to published piece, as well as a systems thinker who builds repeatable workflows. You show you Give a $h*t by proactively spotting gaps in how our brand is cited, owning the offsite strategy end-to-end, and using automation to handle repetitive tasks so your energy goes toward high-value execution.
Responsibilities
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Write and place high-impact offsite articles, guest posts, and partner content on external properties, keeping your output Outcome-Obsessed by tracking exact prompt referral traffic and prompt answer inclusion.
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Build a citation-first offsite strategy using analytics platforms to learn which external sources AI models use most, showing you Give a $h*t by turning those data insights into active outreach campaigns.
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Design and run structured content experiments across third-party properties to test what structures drive better citation visibility, documenting your findings to build shared team knowledge.
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Cultivate and protect direct relationships with the MSP community publishers, tech media, and security bloggers to build reliable channels for content placement.
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Build documented, automated workflows for your outreach pipeline to scale up successful tactics and keep execution moving fast.
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Work closely with the core SEO and content teams to verify offsite initiatives amplify our onsite engine and fill topical gaps across the cybersecurity landscape.
Qualifications
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7+ years of experience in SEO roles with a proven focus on offsite content, link building, and authority growth programs.
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Strong, independent writing and editing skills with a track record of producing publication-ready technical or thought leadership copy for B2B SaaS or cybersecurity crowds.
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Hands-on experience using AI tools to build automated workflows for content research, tracking, or reporting.
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Familiarity with AEO and LLM insights tracking platforms such as Profound, or an understanding of how AI engines find, rank, and cite web copy.
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Deep knowledge of fundamental SEO platforms including Google Search Console, SEMrush, Ahrefs, and Screaming Frog.
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Analytical background that lets you easily translate citation performance data into clear business narratives for cross-functional stakeholders.
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Experience in cybersecurity, SaaS markets, or working closely with the MSP and channel ecosystem.
Benefits
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100% remote work environment - since our founding in 2015.
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Generous paid time off policy, including vacation, sick time, and paid holidays.
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12 weeks of paid parental leave.
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Highly competitive and comprehensive medical, dental, and vision benefits plans.
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401(k) with a 5% contribution regardless of employee contribution.
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Life and Disability insurance plans.
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Stock options for all full-time employees.
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One-time $500 reimbursement for building/upgrading home office.
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Annual allowance for education and professional development assistance.
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$75 USD/month digital reimbursement.
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Access to the BetterUp platform for coaching, personal, and professional growth.