Role Description
We are seeking an experienced Senior Retail Media Search Associate to manage and optimize paid search campaigns across retail media platforms. The ideal candidate will have hands-on expertise in Walmart Connect, Roundel Media Studio and Amazon Ads sponsored product and sponsored brand advertising, along with deep knowledge of keyword strategy, campaign pacing, and reporting. A Skai Certification is required, demonstrating advanced skills in retail search management and optimization.
Responsibilities
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Strategic Planning & Activation:
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Develop retail media and growth plans tied to client goals and category trends.
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Build media and operational tactics based on those plans, launching campaigns across Walmart, Target, and Amazon.
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Campaign Execution & Optimization:
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Lead hands-on campaign management: daily budget pacing, keyword bidding, placement adjustments, and bid-strategy refinements.
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Use consumer behaviour data and top-of-search tactics to refine paid search strategies.
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Reporting & Insights Delivery:
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Deliver regular performance reporting—monthly, quarterly, and mid-year—highlighting key business trends and category influences.
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Distill insights from data using Excel or Google Sheets to craft optimization recommendations for e-commerce outcomes.
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Monitor marketplace events (e.g. holiday trends, category promotions) and track their impact on campaign performance.
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Client Engagement & Coordination:
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Present campaign trends and strategy to clients; participate in calls and internal alignment meetings.
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Maintain clear project prioritization and ensure all deliverables are coordinated and on-time.
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Collaborate with cross-functional partners (analytics, creative, account management) to sync search efforts with broader media strategy.
Qualifications
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3+ years of direct experience managing paid search campaigns for Walmart Connect, Target Roundel, and Amazon Ads (Sponsored Products + Sponsored Brands).
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Skai Certification is required.
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Proficient in Excel/Google Sheets—able to analyze large datasets, identify trends, and present findings.
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Strong communication skills with proven ability to simplify insights for clients and internal stakeholders.
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Organized multitasker—capable of prioritizing and managing workflows across multiple campaigns.
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Bachelor’s degree in Marketing, Business, Advertising, or related field preferred.
Benefits
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Work-Life Flexibility: Fully remote work, up to 28 paid days off and winter holiday shutdowns.
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Comprehensive Coverage: Choice of medical plan options via Cigna, dental and vision coverage, employer-paid life and disability insurance, retirement savings with company matching and health spending account options.
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Growth-Driven Culture: Dedicated Salt Days, learning access and formal leadership development.
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Celebration-First Mentality: Legendary team trips, seasonal socials and Salt Swag that reps your squad.
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Real Rewards: Referral and new business bonuses, phone reimbursements to support your everyday work, exclusive lifestyle perks and personalized wellness options.
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Culture of Belonging: DEI programs, active ERGs and a workplace where every voice counts.