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Senior Paid Search Manager @Velocity Global

[Hiring] Senior Paid Search Manager @Velocity Global

Mar 12, 2025 - Velocity Global is hiring a remote Senior Paid Search Manager. đź’¸ Salary: unspecified. đź“ŤLocation: USA.

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Role Description

The Senior Paid Search Manager will be responsible for overseeing the day-to-day management of paid search marketing initiatives, with a focus on strategy development for dedicated accounts. They will function at a highly efficient level, utilizing advanced execution skills and maintaining relationships with key clients. The role involves increasing responsibility and accountability for campaign execution, as well as providing opportunities for mentoring junior team members.

  • Leading the supervision of client paid search programs, including strategic approaches, bid recommendations, execution details, budgets/accounting, and overall goal achievement with minimal supervision.
  • Developing positive relationships with the search community, vendors, and Directors to ensure optimal service levels and results.
  • Developing initial keyword lists using identified brand territory and reviewing industry, proprietary, and agency tools.
  • Building and analyzing keyword lists, analyzing search volume, and making recommendations.
  • Writing initial drafts of ad creative text ads based on briefing materials, website content, and client direction.
  • Trafficking, uploading, and QA of keywords, utilizing the Bid Management Tool process.
  • Interfacing daily with direct search teams, engines, and platforms to ensure continuous performance and account diagnostic checks.
  • Running reports as requested in Bid Management Platform and engine UIs, including tracking reports and invoice reconciliation.
  • Providing alerts of under or overspend and pacing the account.
  • Creating Excel pivot tables, formulas, graphs, and charts.
  • Completing budget tracking documents and reviewing them with the Search Manager.
  • Monitoring, tracking, and evaluating campaign performance analytics based on client KPI targets and baselines.
  • Staying current on industry trends and updates regarding tools and User Interfaces (e.g., AdWords, Bing, Bid Management Platforms, eMarketer, SEMrush, Search Engine Land, AdCenter, AdGooroo, etc.).
  • Building or assisting in crafting POVs, standard methodologies, and key process documentation.
  • Defining and implementing campaign strategy, working closely with other internal departments to develop fully integrated search campaigns.

Qualifications

  • 6 or more years of experience in paid search management.
  • Proven track record of managing successful paid search campaigns and achieving performance goals.
  • Experience with bid management tools and analytics platforms.

Benefits

  • Flexible Time Off + Parental Leave
  • Health and Dental Insurance (where applicable)
  • Retirement Savings + Employee Incentive Plan
  • WFH Stipend
  • Company Bonus + Spot Bonuses

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Back to Remote jobs  >   Marketing
Senior Paid Search Manager @Velocity Global
Marketing
Salary đź’¸ unspecified
Remote Location
USA
Job Type full-time
Posted Mar 12, 2025
Apply for this position Unlock 54,372 Remote Jobs
️
đź“Ť Be aware of the location restriction for this remote position: USA
‼ Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more.
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