[Hiring] Senior Media Strategist @Karsh Hagan Madden

Role Description

We're seeking a Senior Media Strategist to lead the development, execution, and optimization of integrated media campaigns. This role sits at the intersection of strategy, analytics, and collaboration—responsible for translating client goals into high-performing media plans that reach the right audience at the right time.

• Develop and lead omni-channel media strategies aligned to client objectives and KPIs
• Conduct audience, competitive, and industry research to inform media planning and optimization
• Determine strategic media mixes using research tools and data insights
• Collaborate with creative, account, and client teams to ensure cohesive campaign execution
• Oversee campaign setup, performance monitoring, reporting, and ongoing optimizations
• Manage budgets, media authorizations, vendor relationships, and billing reconciliation
• Translate performance data into actionable insights and future-facing strategies
• Stay current on media trends, emerging channels, and new opportunities
• Mentor and support junior team members, fostering growth and collaboration
• Contribute to new business efforts, agency POVs, and internal training initiatives

Qualifications

• 3-5+ years of paid media planning and/or buying experience (agency or in-house)
• Strong analytical mindset with the ability to turn data into meaningful insights
• Experience with media research tools (e.g., MRI, GWI, Vivvix) and planning platforms
• Excellent communication and presentation skills
• Proven ability to manage multiple projects, priorities, and deadlines
• Detail-oriented with strong organizational and problem-solving skills
• Proficiency in spreadsheets and media planning tools (Excel/Google Sheets, etc.)
• Collaborative mindset with a positive, proactive attitude
• Experience in travel and tourism is a plus

Requirements

• Don't Meet Every Requirement? That's okay! At Karsh Hagan Madden, we believe diverse backgrounds, perspectives, and experiences make us stronger. If this role excites you but your skillset doesn't line up perfectly with the qualifications above, we still want to hear from you. Who knows—you might bring something to the table we didn't even know we needed.

Benefits

• Competitive compensation.
• Medical, dental, vision, and additional benefits to support you and your family.
• 401(k) with Traditional and Roth options, plus a company match.
• Flexible PTO and paid holidays.
• The tools and technology you need to do your best work.

Company Description

At Karsh Hagan Madden, we're passionate about doing great work—and having fun while we do it. Here's what you can expect:

• A supportive team that's invested in your success.
• Opportunities to grow through mentorship, professional development, and meaningful new challenges.
• A collaborative culture where curiosity, creativity, and fresh ideas are always welcome.
• The chance to make an impact, contribute your unique perspective, and help shape great work.
• A workplace that values who you are, the ideas you share, and your potential to grow.