Role Description
We're hiring a Senior Marketing Web Developer to build and run our marketing websites. This is an engineering-weighted role for someone fluent in a headless CMS (we're building on Storyblok) who writes real JavaScript in a modern framework like React, Vue, or Next.js.
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Most of your time will go to building, maintaining, and improving 150+ individual brand marketing sites β one per pet-care center β run from a small set of centralized templates, each with its own style.
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You'll migrate them onto Storyblok, build new sites from a shared design with no hand-building, and keep them fast, accessible, and search-friendly, while supporting ad-hoc requests from marketing and center stakeholders.
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You'll also integrate real-time booking so visitors can book without leaving the page, and work across the data tools behind marketing at scale, customer data platform, CRM, lifecycle tools, and analytics.
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This is a standalone role today, with room to shape the web team as it forms.
Qualifications
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5+ years building and shipping production marketing sites, including 2+ years on a headless CMS and a modern JavaScript framework.
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Real JavaScript experience in a modern front-end framework (React, Vue, or Next.js), and judgment on when to use custom code versus the platform's visual editor.
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Fluency in a headless CMS β Storyblok preferred; comparable platforms (Contentful, Sanity, Contentstack) count β with real experience running many sites from one system and editing content in bulk and in code.
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Experience in a professional engineering workflow: Git-based version control, code review, CI/CD deploys, and testing before shipping.
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Understanding how data moves between platforms, with hands-on experience in analytics (Google Analytics, Mixpanel), customer data platform (Segment), and CRM/lifecycle tools (HubSpot, Klaviyo, Braze).
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Hands-on experience wiring third-party tools into sites: booking, forms, call tracking, maps, and tag management.
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Track record building marketing sites that load fast, meet WCAG, and rank well β Core Web Vitals and on-page SEO matter because they move bookings.
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Strong design sensibility, able to turn a design into a polished, on-brand page; comfortable using AI tools to move fast without dropping the quality bar.
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A portfolio of real, live sites you can walk us through, not templates.
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Able to explain a technical tradeoff to a marketer and a brand concern to an engineer.
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Based in the US and able to work regular US business hours.
Requirements
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Experience running a large fleet of sites, or a multi-location brand, from one system with automated site creation.
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Storybook experience, or another headless CMS at scale, on a framework-based front end.
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Ownership of analytics instrumentation and customer data platform, including event taxonomy and data troubleshooting.
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Background in booking, marketplace, or local-services businesses.
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Conversion and SEO win you can point to.
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Experience in pet care, local services, or other fragmented small-business industry.
Benefits
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Health, vision, dental, long & short-term disability, and Life insurance
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A Startup mentality company with stable funding
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401k match
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Pet Care discounts
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Flexible Time Off
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Opportunity to grow your career with a network of like-minded professionals