Role Description
As a Senior Marketing Operations Manager, youβll be responsible for owning the end-to-end marketing and revenue systems that power Circleβs inbound pipeline, lifecycle marketing, and account-based strategy. This role is responsible for designing, building, and continuously optimizing the infrastructure that connects marketing, sales, and data systems.
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Operate as the primary owner of marketing automation, lead management, and segmentation strategy.
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Leverage AI and modern tooling to scale systems while maintaining data integrity, performance, and alignment with go-to-market objectives.
What you'll work on:
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Owning the architecture and performance of the inbound pipeline, including forms, routing logic, and sales handoff workflows.
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Designing and optimizing lead scoring, personas, and segmentation to support account-based marketing and revenue prioritization.
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Building and maintaining marketing automation systems across HubSpot and integrated tools including Salesforce.
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Designing and deploying AI-powered workflows using tools such as Clay, Codex, n8n, and similar platforms, with a focus on scalability, reliability, and long-term maintainability.
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Managing data enrichment, identity resolution, and system integrations across marketing and sales platforms.
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Operating lifecycle systems for community and member programs, including onboarding, engagement, tiering, and milestone tracking.
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Continuously auditing, debugging, and optimizing systems to ensure accuracy, scalability, and alignment with business goals.
Qualifications
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10+ years of experience in Marketing Operations, Revenue Operations, or related roles, with ownership of end-to-end marketing and revenue systems.
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Familiarity with generative AI models and prompt development, with a clear understanding of how to apply AI in operational workflows.
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Hands-on experience leveraging AI and automation tools (e.g., HubSpot, Salesforce, Clay, Codex, n8n, or similar), with a track record of building scalable, production-grade workflows.
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Experience in designing and managing lead routing, scoring models, and lifecycle automation in a B2B environment.
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Strong systems thinking and builder mindset, with a track record of designing and implementing complex, cross-platform workflows that scale reliably.
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Proven ability to take ownership of systems end-to-end, translating ambiguous go-to-market needs into structured solutions while ensuring data integrity, performance, and continuous optimization.
Requirements
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Experience building enrichment pipelines and managing third-party data providers (e.g., Clay or similar platforms).
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Experience supporting account-based marketing strategies through advanced segmentation and scoring.
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Familiarity with community or lifecycle program operations and engagement systems.
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Strong collaboration skills across Marketing, Sales, and Revenue Operations teams.
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Experience/familiarity with Slack, Apple MacOS and GSuite.
Benefits
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Starting pay is determined by various factors, including but not limited to: relevant experience, skill set, qualifications, and other business and organizational needs.
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Base Pay Range: $172,500 - $222,500.
Company Description
Circle is on a mission to create an inclusive financial future, with transparency at our core. We consider a wide variety of elements when crafting our compensation ranges and total compensation packages.