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Senior Marketing Manager, Demand Gen @PayNearMe

[Hiring] Senior Marketing Manager, Demand Gen @PayNearMe

Apr 04, 2025 - PayNearMe is hiring a remote Senior Marketing Manager, Demand Gen. đź’¸ Salary: $140,000 - $155,000. đź“ŤLocation: USA.

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Role Description

The Sr. Marketing Manager, Demand Gen will take ownership of large-scale demand gen marketing initiatives by developing, executing, and influencing programs to drive awareness, demand and opportunity creation in the financial institutions & lending verticals at PayNearMe.

  • Responsible for planning, building and optimizing demand gen initiatives, including inbound, outbound, events and SDR-led campaigns
  • Lead the planning and execution of demand gen initiatives, with a mix of strategic thinking and creative execution capabilities
  • Oversee the creation of comprehensive demand generation campaigns for new client acquisition and opportunity creation
  • Collaborate closely with marketing, sales, SDRs, and other departments to deliver segmented campaigns aligned with revenue team goals
  • Hands-on collaboration with a variety of external vendors and partners, including design, paid advertising and content writing resources
  • Report on the effectiveness of campaigns with a mix of data analysis and storytelling to cut through the noise and implement concrete recommendations for improvement
  • Understand how to use different channels and tactics to reach different audiences, such as events, digital marketing, paid social, partnerships and email

Qualifications

  • 8-10 years of experience in B2B demand gen marketing, with a focus on SaaS or technology products
  • A strong background in campaign development and program execution
  • Proven ability to lead cross-functional teams and manage large-scale marketing projects
  • Experience marketing to mid-large sized financial institutions, such as banks, credit unions, and/or lenders
  • Strong strategic thinking and creative approach to problem solving
  • Excellent leadership, communication, and project management skills
  • Bachelor’s or Master’s degree in Marketing, Business, or related field

Benefits

  • Base salary per year (paid semi-monthly)
  • Fast-paced and professional work culture
  • Stock options with standard startup vesting - 1 year cliff; 4 years total
  • $50 monthly communication expense stipend to go towards your phone/internet bill
  • $250 stipend to enhance your WFH setup
  • Reimbursement for peripheral equipment: monitor (up to $400), keyboard and mouse (up to $200)
  • Premium medical benefits including vision and dental (100% coverage for employees)
  • Company-sponsored life and disability insurance
  • Paid parental bonding leave
  • Paid sick leave, jury duty, bereavement
  • 401k plan
  • Flexible Time Off (our team members typically take off ~3-4 weeks per year)
  • Volunteer Time Off
  • 13 scheduled holidays
  • 4-6x / year in-person team meet-ups

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Back to Remote jobs  >   Marketing
Senior Marketing Manager, Demand Gen @PayNearMe
Marketing
Salary đź’¸ $140,000 - $155,000
Remote Location
USA
Job Type full-time
Posted Apr 04, 2025
Apply for this position Unlock 54,884 Remote Jobs
️
đź“Ť Be aware of the location restriction for this remote position: USA
‼ Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more.
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