[Hiring] Senior Marketing Manager @Meadow

Role Description

As Meadow’s Marketing Manager, your primary mission is to build and execute programs and campaigns — primarily via content, social media, and events — that attract and engage colleges and universities that would benefit from Meadow’s solutions.

Outcomes: What Success Looks Like

• You are the owner of end-to-end planning, execution, and measurement of events that meaningfully contribute to Meadow’s brand perception and sales pipeline.
• You’ve established a clear, prioritized events calendar that supports our pipeline goals.
• You’ve established a full-funnel view of every event, including: attendance, meetings, pipeline sourced, pipeline influenced, and revenue contribution.
• You deliver a consistent, high-quality Meadow presence at every conference — on-brand, well-staffed, and producing measurable outcomes.
• You built a webinar program that generates qualified leads and advances Meadow’s thought leadership in higher education.
• You’ve built a strong cross-functional partnership between Marketing and Sales — and with other teams, as needed.
• You’ve elevated Meadow’s reputation as the host of our industry’s best events.
• You are a megaphone for Meadow, owning ideation, production, and measurement of content that engages our prospects and customers.
• You support telling the stories of how schools use Meadow to transform the student financial experience on social media.

Qualifications

• 4-6+ Years of Experience in Marketing, with Meaningful Exposure/Focus on Events
• Experience at an Early Stage Startup
• Builder Mindset: High Agency x High Urgency
• Data-Driven and Outcomes Focused
• Project & Stakeholder Management Skills

Requirements

• You own problems end-to-end.
• You make consequential decisions that impact outcomes.
• You understand how programs connect to revenue.
• You can speak credibly about top-of-funnel metrics and pipeline contribution.
• You are detail-obsessed, organized, and calm under pressure when managing multiple projects and work streams at once.
• You have a track record of success communicating and collaborating with internal and external stakeholders.

Benefits

• Competitive Salary
• Competitive Equity
• 401(k) Retirement Savings Plan
• Subsidized Medical, Dental, and Vision Insurance (with HSA & FSA Plans Available)
• Flexible Paid Time Off
• Paid Company Holidays
• Paid Parental Leave
• 1-2 Onsites Per Year
• Membership in an Ambitious, Kind, No-Drama Team