Role Description
The Senior Manager, Strategic Communications will lead and strengthen MEIโs voice and brand, both internally and externally. This position will serve as a senior leader within the Marketing & Communications team, shaping companywide messaging, content and brand strategy, public relations, internal communications and employer brand, and digital and social media.
Reporting to the Director, Marketing & Communications, this role serves as a strategic partner to company leadership to ensure communications strategies align with company strategy, priorities, and business objectives. Due to the rapid growth of the company, the marketing and communication team is being built from the ground up, and this position will have the ability to build their team.
Qualifications
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Bachelorโs degree in Communications, Marketing, Public Relations, or related field.
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12+ years of experience in corporate communications or marketing communications, preferably in the industrial, manufacturing, construction, AEC, or related industry.
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Experience in developing national strategies and leading distributed teams.
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Exceptional writing, editing, and storytelling skills.
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Excellent interpersonal and organizational skills.
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Proficiency in the creation of and managing PR materials, tools, and measurement.
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Strong leadership and team development capabilities.
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Proven success working within a remote/hybrid office structure.
Requirements
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Develop and implement an integrated communication and PR strategy that strengthens brand reputation, supports business objectives, and scales effectively across markets and regions.
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Manage internal and external messaging to ensure consistency across all channels.
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Partner with executive and senior leadership to shape and align leadership communications, including thought leadership, companywide messaging, and presentations.
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Serve as communications strategist, responsible for shaping and protecting the narratives that define MEIโs work, values, and impact.
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Develop storytelling frameworks and messaging standards that translate complex technical expertise into clear, compelling narratives.
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Create and oversee development of high-quality content including thought leadership, white papers, press releases, project profiles, case studies, and social media.
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Maintain editorial calendar and ensure consistent pace and timely delivery of content.
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Translate technical concepts into clear, compelling messaging for diverse audiences.
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Build and maintain relationships with industry media and publications to identify and secure media opportunities, awards, and speaking engagements.
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Lead communication strategy during sensitive or high visibility situations.
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Manage press inquiries and coordinate media responses.
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Lead issues and crisis communications as needed in partnership with agency partners and senior leadership.
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Ensure brand consistency across the company including marketing materials, conference and events, and digital platforms.
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Collaborate with design and marketing teams to produce visually compelling communications.
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Set the strategy and standards for companywide internal communications that build alignment, trust, and engagement.
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Lead employee communications including newsletters, announcements, and leadership updates.
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Support company culture initiatives and change management communications.
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Manage website content and updates.
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Oversee social media strategy and analytics.
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Monitor digital performance and adjust strategies accordingly.
Benefits
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This position is a full-time remote or hybrid position.
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Most work will be performed in a home office setting.
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Travel up to 40% may be necessary.
Additional Requirements
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Work with a Top-of-Mind Awareness for the safety of yourself and everyone at the job site.
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Must be able to work in a high functioning team environment.
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Display the highest levels of honesty, integrity, and professionalism.
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Take pride in your work and in the company.
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Communicate openly and strive for peak performance in daily tasks.
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Know and deliver the quality service MEIโs customers have come to expect.
Disclaimer: This job description is intended to summarize the type and level of work performed by a Senior Manager, Strategic Communications and is not an exhaustive list of all duties, responsibilities, and/or requirements. MEI reserves the right to change or modify this job description or the essential duties of the job, as necessary.
MEI is an Equal Opportunity, M/F/Disabled/Vet Preferred Employer.