Role Description
Weβre looking to expand our GTM team with a forward thinking full-stack marketer. Owning top of funnel, SEO, GEO, product releases, content and taking initiative on new marketing channels.
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Draft, implement and improve top of funnel strategies. Get leads flowing!
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Build, optimize, and scale multi-channel marketing campaigns across LinkedIn, Google, TikTok, Reddit, newsletters, and emerging platforms. SEO, SERP, LLM discoverability, Ads...
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Own reporting: develop dashboards, run A/B tests, and translate metrics into actionable insights.
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Own the tech stack for GTM automation, creating systems that reduce inefficiencies and improve outcomes.
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Design, run, and analyze iterative growth experiments across the entire funnel: acquisition, activation, retention, and expansion.
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Automate lead scoring, account prioritization, and personalized outreach to maximize conversion rates.
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Instrument and maintain our analytics stack (GA4, PostHog, HubSpot, SEMrush, etc.) to provide a single source of truth on performance.
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Partner with GTM & Product to launch self-serve onboarding flows and product-led virality loops.
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Build automated lifecycle campaigns (email, in-app, Pylon) that convert free customers to paying, retained customers.
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Craft technical, valueβfirst narratives that resonate with security engineers & compliance leads.
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Report weekly insights and learnings.
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Evaluate and unlock new channels to achieve step-change growth.
Qualifications
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3+ years driving growth for B2B SaaS (security or developer tooling preferred) with a clear track record of pipeline and revenue impact.
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Experience with tools like Clay, HubSpot, Email delivery, etc.
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Ability to evaluate and adopt new tools to maintain a competitive edge.
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Analytical to the core and comfortable building dashboards and explaining the "why" behind the numbers.
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Exceptional written and verbal communication skills; you write tight copy and influence cross-functional stakeholders.
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Genuine passion for web security and belief in cside's mission to protect developers and users.
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Fully remote capable with at least 4 hours overlap with UK timezone; excited to travel for 2-3 company offsites per year and if interested in-person conferences.
Requirements
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Experience achieving a lot with little. If you managed millions in ad-spend, that will not impress us here.
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Experimentation mindset; you default to hypothesis β test β iterate and openly share wins and failures.
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Able to translate complex security concepts into crisp, compelling value propositions for technical buyers.
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Thrive in zero-to-one environments; biased toward action, embrace ambiguity, and ship fast without cutting corners.
Benefits
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Quarterly offsite.
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Generous work from home allowance.
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Latest Macbook.
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Stock options.
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Market rate salary (seed stage).
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Take what you need PTO.