[Hiring] Senior Director – TV, Audio, and Display Innovation @Tinuiti

Role Description

The Senior Director of TV, Audio, and Display (TVAD) Innovation is responsible for ensuring that Tinuiti works today to develop the TVAD approach of tomorrow. This individual is a leading heretic – their primary goal is to identify all areas in which current TVAD practices are inefficient, insufficient, or ineffective, be the first mover on valuable industry developments, while designing, promoting, and implementing the transformative changes that will enhance our strengths, mitigate our weaknesses, and position Tinuiti’s TVAD solution to be differentiated in the market, win larger business, and drive successful client outcomes 12-to-24 months in the future.

While this individual will cover all elements of TV, Audio, and Display, their primary focuses will be on digital channels, with particular focus on YouTube, as well as Streaming TV, Online Video, Display, and Audio.

Key Responsibilities

• Internal & External Heretic: Act as one of Tinuiti’s primary internal and external voices for TVAD, representing Tinuiti at conferences and in media.
• Cross-Functional Listener & Advocate: Engage with all cross-functional teams affecting TVAD to identify friction points and ideate on solutions.
• Hands-On Prototyper: Test and build new technologies prior to broader organizational support.
• Partner Evaluator: Identify and evaluate new third-party partners for differentiated technology and media solutions.
• Evolutionary Evangelist: Focus on structural and technical changes to improve Tinuiti’s TVAD solution and build internal consensus.

Qualifications

• Challenger Mentality: A track record of attacking difficult problems and proposing new approaches.
• Hands-On Experience: Direct management of TVAD campaigns across multiple clients and industries.
• Executive presence and external-facing communication skills.
• Deep familiarity with attribution, measurement, and media-buying mechanics.
• Comfort operating in ambiguity.

Requirements

• The hiring salary range for this role is $170,000 - $200,000.
• Incentive pay program (RevShare) comprising a monthly variable revenue payment opportunity and a discretionary annual performance bonus.
• Hiring salaries are determined through interviews and a review of education, experience, knowledge, skills, abilities of the applicant.

Benefits

• Unlimited PTO: Flexibility to take time off as needed, along with 20 paid holidays.
• Healthcare: Medical, Dental, Vision, Life & Disability, Flex Spending Accounts.
• Retirement: Match up to 4% of your contributions at 100%.
• Perks and Wellness: Fringe, Forma, Unlimited Telemedicine and Teletherapy available at no cost.
• Parental Leave: 16 weeks of leave with 100% pay for birthing parents (12 weeks for partners).
• Learning and Development: On-demand learning and mentorship programs.

Company Description

Tinuiti is the largest independent full-funnel marketing agency in the U.S. across the media that matters most, with $4 billion in digital media under management and more than 1,200 employees. Built for marketers who demand growth and accountability, Tinuiti unites media and measurement under one roof to eliminate waste—the biggest growth killer of all—and scale what works.