[Hiring] Senior Director, Growth & Renewal Marketing @Alight Solutions

Role Description

The Senior Director, Growth & Renewal Marketing is the enterprise leader for an Alight-wide growth lever, accountable for performance marketing strategy, investment, and performance across B2B and B2B2C audiences.

As Alight continues to scale and diversify growth across multiple business lines, products, and markets, the ability to drive coordinated, measurable growth across a range of stakeholders has become a critical enterprise differentiator. This role exists to expand and govern the capability as a centralized, performance-driven growth engine across the enterprise, with accountability for enterprise alignment and performance governance across P&L owners.

This role directs the enterprise marketing investment pool across Alight with accountability for allocation, optimization, and performance of spend. The Senior Director establishes and enforces ROI thresholds and investment guardrails, with authority to reallocate resources across business units and make enterprise-level tradeoff decisions to maximize growth, efficiency, and IOI performance. This role owns and scales enterprise growth capabilities, including ROI-measured demand generation, omni-channel engagement, lifecycle marketing, and performance media, enabled by AI-driven marketing systems.

The Senior Director serves as a key member of the Marketing leadership team, reporting to the CMO, shaping how marketing drives enterprise value while building a high-performing, inclusive, and future-ready organization. This role spans the entirety of the portfolio, leading growth and retention marketing results across all lines of business.

You'll enjoy the flexibility to work remotely from anywhere within the U.S. as you take on some tough challenges.

Responsibilities

• Own and govern the enterprise growth marketing investment portfolio, including allocation, optimization, and reallocation of spend across business areas to maximize enterprise growth and ROI.
• Set and enforce growth and retention strategy across business units, including defining priorities and standardizing approaches.
• Drive annual marketing-attributed revenue (projected) through integrated reputation, demand generation, conversion, and retention strategies across all audiences.
• Serve as the decision authority for cross-business growth initiatives, resolving tradeoffs and aligning investments to enterprise priorities.
• Lead the development and execution of integrated, omni-channel, data-driven go-to-market strategies across Health, Wealth and Leave segments inclusive of live and virtual events.
• Own and continuously optimize the end-to-end audience lifecycle, from awareness and demand generation through engagement, conversion, retention, and loyalty.
• Support marketing modernization, advancing data-driven, digital-first, and AI-enabled capabilities.
• Refine and scale a best-in-class demand generation engine and own the performance marketing operating-establishing skill maturity, scalable processes, global capabilities, and measurable performance systems.
• Validate and refine marketing performance standards, including planning models, ROI thresholds, and KPIs tied to revenue, retention, and IOI.
• Lead and expand a globally aligned marketing operating model, including development and scaling of global teams and capabilities.
• Act as a strategic advisor to senior executives, shaping enterprise growth strategies and ensuring marketing is positioned as a core driver of business value.
• Drive innovation and continuous improvement to accelerate growth and efficiency.
• Execute and improve enterprise workforce strategy, including attracting, retaining, and deploying top talent aligned to business priorities.

Qualifications

• Bachelor's degree or equivalent experience.
• 15+ years of proven success as a data-centric, digital-first, performance marketing leader driving measurable business outcomes.
• Demonstrated ability to own and drive enterprise-level growth strategies tied directly to financial performance.
• Proven experience managing large-scale marketing investments with accountability for ROI and business impact.
• Deep expertise in modern marketing platforms from Marketing Automation (Marketo, Adobe) to ABM (6sense, Demandbase) and advertising (Google / YouTube, Meta, LinkedIn, programmatic).
• Solid track record of building and scaling B2B and B2B2C demand generation engines and enterprise marketing capabilities.
• Demonstrated ability to operate with decision authority in complex, matrixed organizations, aligning multiple stakeholders to enterprise outcomes.
• Proven ability to partner across sales, product, finance, and technology functions to deliver integrated growth strategies.
• Demonstrated ability to lead through ambiguity, drive transformation, and deliver results in complex environments.
• Exceptional leadership capability with experience building, developing, and retaining high-performing teams.
• Superior communication, executive presence, and influencing skills.

Application and Interview

By applying for a position with Alight, you understand that, should you be made an offer, it will be contingent on your undergoing and successfully completing a background check consistent with Alight’s employment policies. Background checks may include some or all the following based on the nature of the position: SSN/SIN validation, education verification, employment verification, and criminal check, search against global sanctions and government watch lists, credit check, and/or drug test. You will be notified during the hiring process which checks are required by the position.

Alight requires all virtual interviews to be conducted on video. Please be aware that Alight is a camera-on culture and may require occasional travel to one of our physical office locations.

Our Commitment to Inclusion

We celebrate differences and believe in fostering an environment where everyone feels valued, respected, and supported. We know that diverse teams are stronger, more innovative, and more successful.

At Alight, we welcome and embrace all individuals, regardless of their background, and are dedicated to creating a culture that enables every employee to thrive. Join us in building a brighter, more inclusive future.

As part of this commitment, Alight will ensure that persons with disabilities are provided reasonable accommodations for the hiring process. If reasonable accommodation is needed, please contact [email protected] .

Equal Opportunity Policy Statement

Alight is an Equal Employment Opportunity employer and does not discriminate against anyone based on sex, race, color, religion, creed, national origin, ancestry, age, physical or mental disability, medical condition, pregnancy, marital or domestic partner status, citizenship, military or veteran status, sexual orientation, gender, gender identity or expression, genetic information, or any other legally protected characteristics or conduct covered by federal, state, or local law. In addition, we take affirmative action to employ disabled persons, disabled veterans, and other covered veterans.

Alight provides reasonable accommodations to the known limitations of otherwise qualified employees and applicants for employment with disabilities and sincerely held religious beliefs, practices and observances, unless doing so would result in undue hardship. Applicants for employment may request reasonable accommodations/modifications by contacting their recruiter.

Authorization to Work in the Employing Country

Applicants for employment in the country in which they are applying (Employing Country) must have work authorization that does not, now or in the future, require sponsorship of a visa for employment authorization in the Employing Country and with Alight.

Salary Pay Range

• Minimum: 225,000.00 USD
• Maximum: 250,000.00 USD

Pay Transparency Statement: Alight considers a variety of factors in determining whether to extend an offer of employment and in setting the appropriate compensation level, including, but not limited to, a candidate’s experience, education, certification/credentials, market data, internal equity, and geography. Alight makes these decisions on an individualized, non-discriminatory basis. Bonus and/or incentive eligibility are determined by role and level. Alight also offers a comprehensive benefits package; for specific details on our benefits package, please visit: Wellbeing and Benefits Selector Page - Alight.