[Hiring] Senior Director, Brand Marketing @Sodexo

Role Description

Sodexo is seeking a Senior Director, Brand Marketing to join our North American Marketing team. Be part of a transformational experience as we meet the challenges of today’s business landscape and lay the foundation for future growth. The Senior Director of Brand Marketing will focus on brand development and brand management activities for our Coffee and Hot Beverage portfolio within our food business. This role reports to the Vice President of Brand Marketing.

This is a remote position with the ideal candidate based anywhere in the United States with preference for East Coast or Central candidates.

What You'll Do

• Aid in accelerating brand development and brand management activities within Sodexo North America.
• Refine the organization structure and strategic approach for the assigned brand portfolio.
• Partner with the Sr. Director Brand Partnerships to oversee the coffee and hot beverage portfolio.
• Build and manage the brand and portfolio roadmaps, create vision for consumer experience, drive design requirements, financial model, lifecycle, and evolution plan.
• Create brand vision & strategy with a focus on customer experience.
• Establish foundation by clearly defining current portfolio for assessment.
• Partner with the Insights team to ensure all brand and portfolio plans are rooted in client and consumer insights.
• Manage brand profitability by integrating costing and pricing components of the development process.
• Work with Regional Service Operations to adapt the brand roadmap for value creation.
• Identify target consumer and provide clear direction on all communication points for both client-facing and consumer-facing materials.
• Partner with digital marketing, communications, and creative services team to develop creative and execute content.
• Collaborate with segment marketing teams to customize content for each segment.
• Develop an ongoing connection with existing peers in the brand marketing ecosystem.

Benefits

• Compensation is fair and equitable, partially determined by a candidate's education level or years of relevant experience.
• Salary offers are based on a candidate's specific criteria, like experience, skills, education, and training.
• Sodexo offers a comprehensive benefits package that may include:
  • Medical, Dental, Vision Care and Wellness Programs
  • 401(k) Plan with Matching Contributions
  • Paid Time Off and Company Holidays
  • Career Growth Opportunities and Tuition Reimbursement
• More extensive information is provided to new employees upon hire.

Qualifications

• Strategic vision and ability to look at the big picture with gray areas and moving parts.
• Strong leadership and people development capabilities.
• A proven track record translating actionable insights into strategy, development, and management.
• Passion for and working knowledge of the coffee and hot beverages categories.
• Ability to lead, coordinate, and inspire cross-functional collaboration.
• Ability to work effectively in a matrix organization.
• Excellent written and oral communication skills.
• Highly collaborative approach.
• Ability to effectively manage multiple stakeholders.

Requirements

• Minimum Education Requirement - Bachelor’s Degree in a relevant field or equivalent experience.
• Minimum Management Experience - 10 years.
• Minimum Functional Experience - 10 years.