[Hiring] Senior Analyst, Influencer Marketing @CVS Health

Role Description

The Senior Analyst, Influencer Marketing supports the planning, execution, and measurement of influencer marketing campaigns that drive brand engagement and business results. This role partners closely with internal teams and external agencies to ensure influencer programs are delivered on time, on brand, and aligned with broader marketing objectives. The ideal candidate brings strong project coordination skills, analytical thinking, and a passion for digital and creator-driven marketing.

What makes this role compelling:

• Hands-on ownership across end-to-end influencer campaigns
• Opportunity to collaborate across creative, media, analytics, and external partners

Qualifications

• 2+ years of experience in influencer marketing, digital marketing, or content-driven campaigns
• Proven ability to manage multiple projects simultaneously in a fast-paced environment
• Strong analytical skills with experience interpreting campaign performance data
• Clear, effective communication skills for collaborating with cross-functional teams and external partners
• Experience supporting campaign execution, timelines, and deliverable tracking

Requirements

• Experience working directly with influencer marketing agencies or content creators
• Familiarity with influencer management, reporting, or project management tools
• Demonstrated ability to apply data insights to optimize marketing performance
• Strong attention to detail and comfort working in evolving marketing environments
• Experience supporting omni-channel or digital-to-retail marketing initiatives

Education

• Bachelor’s degree in marketing, business, psychology, or a related field, or equivalent work experience

Benefits

• Comprehensive benefits package designed to support the physical, emotional, and financial well-being of colleagues and their families
• Medical, dental, and vision coverage
• Paid time off
• Retirement savings options
• Wellness programs and other resources, based on eligibility