[Hiring] Search Engine Optimization Strategist @Emapta

Role Description

Shape Organic Growth That Powers Business Success. The Search Engine Optimization Strategist (SEO) plays a critical role in driving sustainable digital growth through data-driven optimization, technical expertise, and strategic search initiatives. Every recommendation directly influences online visibility, customer acquisition, and long-term business performance. Build a rewarding global career with Emapta, designed for top 1% talent seeking meaningful work, continuous growth, and international opportunities.

Qualifications

• 4 to 6 years of proven SEO experience with a successful track record of growing organic search traffic and conversions
• Experience supporting the Senior SEO Strategist in developing and implementing SEO strategies and tactics
• Solid understanding of performance marketing metrics, SEO best practices, and inbound marketing strategies
• In-depth experience with website analytics tools, including Google Analytics, Google Search Console, Looker Studio, and Adobe Analytics, with expertise in goal setting, e-commerce tracking, and custom reporting
• Google Analytics Certification is preferred
• Experience working with content management systems, including WordPress, Shopify, Webflow, and Vignette
• Experience using project management tools and methodologies, including Asana, Basecamp, and Jira
• Working knowledge of HTML, CSS, and JavaScript development principles and technical constraints is an advantage
• Strong attention to detail with the ability to collaborate effectively across cross-functional teams
• Excellent project management skills with the ability to effectively manage time and priorities
• Positive, adaptable, and well-organized with the ability to thrive in a fast-paced environment and meet challenging deadlines
• Excellent communication and interpersonal skills with the ability to build strong working relationships

Requirements

• Advanced Google Analytics and Looker Studio reporting
• Proficiency with the full Ahrefs SEO tool suite
• Experience performing backlink audits and link clean-up
• Advanced understanding of Google Search Console Performance and Coverage reports
• Expertise in e-commerce and long-form content optimization
• Proficiency in competitive SERP analysis
• Thorough understanding of current Google algorithm updates and SEO trends

Responsibilities

• Perform ongoing keyword research and deliver keyword targeting and metadata recommendations using Google Search Console, Ahrefs, Moz, Screaming Frog, SEMRush, Google Analytics, and other SEO tools
• Audit websites to identify quick-win opportunities and deliver prioritized recommendations for improving SEO rankings through technical optimization, content enhancements, and link strategies
• Research and analyze competitor content and backlink profiles
• Audit, optimize, and maintain Google Business Profiles through citation building, content updates, NAP consistency monitoring, and monthly reporting
• Recommend improvements to website architecture, content, internal linking, and other SEO factors to improve keyword rankings
• Prepare and analyze monthly SEO performance reports with actionable insights
• Support the Senior SEO Strategist in developing and implementing SEO strategies and tactics

Benefits

• 5-day work week
• Weekends off
• Work-from-home arrangement
• 20 vacation days in total
• Prepaid medicine
• Fully customized Emapta laptop and peripherals
• Direct exposure to global clients
• Career growth opportunities
• Diverse, inclusive, and supportive work environment where every individual is respected, valued, and empowered to succeed
• Prime office locations in Bogotá and Medellín
• Unlimited upskilling through Emapta Academy courses