Role Description
Our tech client is looking for a Programmatic Campaign Manager to support the Performance Media team for at least 2 months. This position will be responsible for the end-to-end execution, management, and optimization of programmatic media plans across multiple channels. This role combines tactical hands-on expertise with strategic insight to deliver measurable business outcomes and maximize client ROI.
Responsibilities
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Strategy & Planning:
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Develop and oversee multi-channel programmatic media strategies including Display, OLV, CTV, DOOH, Audio, and Native.
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Identify third-party data segments, manage audience lists, and curate publisher lists.
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Negotiate and implement direct and private marketplace (PMP) deals with media partners.
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Campaign Execution & Optimization:
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Manage the entire campaign lifecycle, including setup, trafficking, QA, and launch within DSPs such as DV360 and Amazon DSP.
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Monitor campaign pacing, ad verification, brand safety, and viewability daily to ensure flawless execution.
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Execute continuous optimization through bid adjustments, targeting refinement, and A/B testing.
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Data, Reporting & Insights:
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Interpret and report on attribution models to illustrate the impact of programmatic tactics on the full funnel.
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Optimize campaigns through data-driven insights and performance tracking while highlighting key metrics, trends, and actionable recommendations.
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Leverage Google Analytics, Looker Studio, and Marketing Cloud Intelligence to track, measure, and report on the success of paid media campaigns.
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Client & Team Engagement:
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Collaborate with the immediate team and cross-departmentally on marketing strategies aligned with client business goals.
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Work cross-functionally with AdOps, SEM, and Paid Social teams to ensure integrated media strategies.
Qualifications
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3+ years of proven experience in programmatic advertising activation and planning.
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Hands-on experience with major DSPs including DV360, Amazon DSP, and the Trade Desk preferred.
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Ability to translate complex digital media metrics into clear, meaningful campaign stories.
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Strong organizational and project management skills with the ability to lead client calls and present data-driven strategies.
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Proficiency in process placing tracking pixels on client websites (directly or using GTM) and building online and offline conversion and attribution models.
Requirements
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Temporary placement.
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Salary: $40-60 Hourly.
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Start Date: Jul 6, 2026.