[Hiring] Product Marketing Manager @Digital Onboarding
Mar 15, 2025 - Digital Onboarding is hiring a remote Product Marketing Manager. 💸 Salary: unspecified. 📍Location: USA.
Role Description
As the Product Marketing Manager, you will help us define how we position the Digital Onboarding engagement platform and communicate our value to customers and the broader marketplace. Reporting to the Head of Marketing, you will work in lockstep with the Product team to drive our go-to-market strategy, messaging, positioning, and customer adoption by aligning our product’s capabilities with market needs of US banks and credit unions to generate demand and revenue.
This role is responsible for:
- Defining our Ideal Customer Profile and key buyer personas
- Defining core marketing and sales messages
- Planning and executing all product launches
- Authoring informative and effective product marketing content
- Disseminating the results of competitive and customer research to internal stakeholders
- Developing sales collateral
- Keeping public-facing product content up-to-date
- Serving as an influential thought leader
This role requires:
- Strategic thinking
- Technical expertise
- Deep customer empathy
- A knack for simplifying complex concepts
- A talent for compelling storytelling
Qualifications
- Experience in product marketing, preferably in B2B SaaS
- Experience developing and executing GTM product launches
- Experience conducting market research and competitive analysis
- Proven track record developing positioning, messaging, and executing go-to-market strategies to drive product adoption
- 2+ years of recent experience working with marketing automation platforms (preferred)
- Experience marketing to banks, credit unions, or financial institutions (preferred)
- Proven ability to simplify concepts and author informative and compelling content that resonates with key audiences
Requirements
- This position is open to candidates based in the United States of America only.
- The Company cannot extend employment offers to those outside the United States of America.
Similar Remote Jobs
More jobs at Digital Onboarding
-
Data Analysis competitive salary and performance-based bonuses USAApr 01, 2025
-
Devops / Sysadmin unspecified USAMar 26, 2025
-
Finance / Legal competitive salary + performance-based bonus + equity USAMar 10, 2025
More Marketing jobs
-
Marketing $800 - $1,200 per month PhilippinesApr 01, 2025
More jobs in USA
-
Software Development $60 to $70 per hour USAApr 01, 2025
-
Software Development unspecified USAApr 01, 2025
Kickstart Your Job Search
Unlock 54,632 additional remote jobs, advanced search & email notifications
Too many emails? Declutter your inbox with Meco
Your home for reading newsletters
| 📍 | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
|
Salary
💸
unspecified
|
Remote
Location
USA
|
|
Job Type
full-time
|
Posted
Mar 15, 2025
|
| 📍 | Be aware of the location restriction for this remote position: USA |
| ‼ | Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more. |
