[Hiring] Product Marketing Lead @Nash

Role Description

Nash powers the logistics infrastructure behind some of the most recognizable brands in commerce, including Walmart, Urban Outfitters, and 7-Eleven, along with platforms like Shopify and Toast. We are scaling fast, the category is forming around us, and we are building the product marketing function from scratch. We're hiring our first Product Marketing Lead to own positioning, narrative, launches, and the strategic voice of the platform that is becoming foundational to modern commerce.

This is the strategic seat where positioning, narrative, customer truth, competitive worldview, and launch craft come together. It is also where the next chapter of Nash's product strategy is shaped. Product marketing can take many different forms in different organizations. We're looking for a force multiplier for the whole organization.

You'll report directly to our Chief Growth Officer and work as a peer to our Product Team, alongside our CEO, CTO, and a small, senior, fast-moving cross-functional group across product, engineering, sales, and growth.

How We Think About PMM

• The best PMMs sit at the intersection of three rare skills: technical curiosity, business acumen, and creativity.
• You don't need to be a coder, but you need to understand technical implementation and tradeoffs.
• You don't need to be a salesperson, but you need to read buying behavior and articulate the value of the problem we're resolving.
• You don't need to be a designer or a copywriter, but you need to write narratives with emotional resonance and clear differentiation.

Great PMM teams are measured on what they got the company to achieve together. They enable the org and earn strategic influence by inspiring the company with a common vision.

How We Work: AI-Native, By Default

Product marketing at Nash is AI-native and builder-led. We're looking for a PMM who has fundamentally rewired their workflow around AI.

• Customer interview synthesis, competitive teardowns, narrative iteration, message testing at scale, launch asset production, sales enablement, internal narrative documents: every loop has compressed.
• We want someone who feels that in their bones and uses it to compound their craft.

What You'll Do

• Own Nash's positioning and narrative across audiences: enterprise retailers, grocers, pharmacies, restaurants, healthcare, platforms, partners, and the broader category.
• Lead launches end to end, from shaping what gets built and when, through messaging, assets, sales enablement, and post-launch measurement.
• Be the most authoritative voice on the customer inside Nash.
• Own competitive intelligence: a living worldview on every competitor that matters.
• Build the launch system itself to ensure each launch compounds.
• Partner with Sales and Product as a peer.
• Equip the org across various customer touchpoints.
• Build and grow the PMM function over time as Nash scales.

Qualifications

• 8+ years in product marketing or adjacent roles at a high-growth B2B technology company.
• Demonstrated ability to operate at the intersection of technical, business, and creative.
• Has owned positioning and launches for a complex platform product.
• Active, daily use of AI prototyping tools like Replit as part of your workflow.
• Strong narrative and writing craft.
• Comfortable in the data; able to pull insights from CRM.
• Customer-obsessed; measure your week by real customer conversations.
• Strong opinions, communicated clearly, updated quickly when evidence changes.
• Has built or scaled a PMM function before, or is ready to do so for the first time.
• Bonus: prior experience in logistics, commerce infrastructure, or B2B platforms.

Requirements

• 8+ years in product marketing or adjacent roles.
• Demonstrated ability to operate at the intersection of technical, business, and creative.
• Experience with complex platform products.
• Daily use of AI tools in workflow.
• Strong narrative and writing skills.
• Comfortable with data analysis.
• Customer-focused approach.
• Ability to communicate strong opinions clearly.
• Experience building or scaling a PMM function.
• Bonus: relevant industry experience.

Benefits

• Early-stage, well-funded startup – directly impact the company and grow your career!
• Quarterly broader team on-sites to bond with teammates.
• Competitive compensation and opportunity for equity.
• Flexible paid time off.
• Health, dental, and vision insurance.