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Product Marketing Director @RIMINI_USA Rimini Street

[Hiring] Product Marketing Director @RIMINI_USA Rimini Street

Apr 14, 2025 - RIMINI_USA Rimini Street is hiring a remote Product Marketing Director. 💸 Salary: 146k - 183k. 📍Location: USA.

This description is a summary of our understanding of the job description. Click on 'Apply' button to find out more.

Role Description

Rimini Street is looking for a passionate, experienced customer-centric Product Marketer who will help propel and advance our growing product and services portfolio. This Product Marketer is responsible for defining how we go to market, creating key sales plays and related content and messaging, campaign strategies, sales tools, product launch, and sales enablement content – all in support of developing world-class product strategy and go-to-market plans and its related execution.

  • Develop and own go-to-market for Oracle applications (E-Business Suite, JD Edwards, Siebel) and Oracle database
  • Define and build key sales motions and sales plays to take specific products, services, and solutions to market.
  • Build differentiated product value propositions, positioning, and messaging specific to Oracle applications and databases.
  • Understand customer segmentation, targeted industries, and market trends.
  • Define buyer personas and buyer journeys with the ability to articulate and apply them across all sales tools, sales triggers, and marketing content.
  • Communicate the product and/or service value proposition to all internal stakeholders.
  • Develop content for sales collateral and tools to support the sales cycle (i.e. sales playbook, motions, and pitches)
  • Collaborate with product teams on product strategy and positioning to support product launches and releases.
  • Create and update key compelling use cases based on client interviews and engagements to illustrate the value delivered to our clients.
  • Conduct core research on competitors, relevant market trends, distill customer requirements, and emerging customer use cases.
  • Partner with Demand Generation, Awareness, Creative, and Content Strategy teams.
  • Work across all functions and teams to ensure the right content and programs are developed and successfully delivered producing measurable results.
  • Act as an SME across the organization to support thought leadership and market positioning.
  • Champion voice of the client by capturing CX insights about our clients’ requirements through direct and indirect client outreach.
  • Collaborate with Partners to build new market differentiators that streamline, scale, and increase the efficacy of our marketing activities.

Qualifications

  • BS/BA degree required
  • Minimum of 6+ years experience of B2B software or SaaS product marketing experience
  • Product Marketing experience and background across Oracle Technologies: OCI, OCA, Database, middleware, enterprise applications and security
  • Demonstrated strategic thinker with hands-on execution in creating a marketing strategy, go-to-market plans, messaging hierarchy, personas, and foundational product and/or service marketing content.
  • Prior in-depth experience with enterprise software and technology support and maintenance or application managed services
  • Highly proficient in developing client go-to-market strategies (solution and services definition, packaging, and positioning) for leading technology, services, or software companies is required.
  • Experienced working with sales leadership and field sales to support, to enhance the overall sales process and increase the sales team proficiency levels.
  • Proven track record of successfully launching, managing and growing revenue of commercial software products and/or services

Requirements

  • Demonstrated track record of working across multiple teams, improving the effectiveness of sales professionals, and developing successful go-to-market strategies.
  • Excellent oral/public speaking and written communication skills with the ability to simplify complex information and concepts across a variety of audiences.
  • Demonstrated success in leading cross-functional product launches, sales enablement, and end-to-end development and execution of supporting marketing strategies.
  • Strong project management and time management skills
  • Excellent problem-solving skills

Benefits

  • Medical, Dental, and Vision insurance
  • Disability insurance
  • Paid Parental Leave
  • 401(k) program
  • Generous Paid time off (PTO)

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📍 Be aware of the location restriction for this remote position: USA
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Back to Remote jobs  >   Marketing
Product Marketing Director @RIMINI_USA Rimini Street
Marketing
Salary 💸 146k - 183k
Remote Location
USA
Job Type full-time
Posted Apr 14, 2025
Apply for this position Unlock 53,920 Remote Jobs
📍 Be aware of the location restriction for this remote position: USA
Beware of scams! When applying for jobs, you should NEVER have to pay anything. Learn more.
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