[Hiring] PPC Lead - Marketing Services @AutoLeap

Role Description

AutoLeap is looking for a PPC Lead to join our strong team of repeat entrepreneurs looking to expand their success into SaaS software for the automotive repair space. This is a unique opportunity to help the Digital Marketing Services team in executing Pay-Per-Click (Google Ads) strategies for its customers. The ideal candidate for this role will have a deep passion for digital marketing, superior customer experience and entrepreneurship.

As a PPC Lead, you will:

• Develop and optimize PPC campaigns across platforms to increase traffic, leads, and conversions
• Conduct comprehensive keyword research and create ad copies that are compelling, relevant and targeted to the right audience
• Propose, initiate, and implement optimizations in the ad channels
• Ensure that our ads accounts and the associated components are fully compliant with the respective policies
• Collaborate to align paid advertising efforts with broader marketing goals
• Analyze and interpret data from various sources to make data-driven decisions and maximize ROI from advertising
• Stay up-to-date with the latest advertising trends in the automotive industry to drive innovation and results

Qualifications

• 4+ years of professional experience in managing revenue-generating PPC campaigns
• Analytical mindset and experience with budget management, bid strategy, and cost-per-conversion optimization
• In-depth knowledge of Google Ads, Bing Ads, and other PPC platforms
• Excellent written and verbal English communication skills
• A sense of ownership in your performance and its impact on the company’s success

Requirements

• Location/Time Zone: Candidates must be able to consistently work within Eastern Standard Time (EST) business hours.

Benefits

• 🏆Certified Great Place to Work since 2021
• 🏆Fortune’s 2024 Best Workplaces in Technology (Small & Medium Businesses)
• 🏆Numerous G2 Awards (some include: Momentum Leader, Best Relationship, Leader)
• 🏆One of the Best SMB Companies in North America by SMB Tech 50