[Hiring] Paid Media Specialist @Treantly

Role Description

The Paid Media Specialist drives performance across primary and secondary ad channels, develops full-funnel strategies, and guides the growth of junior team members. This role blends hands-on campaign execution with strategic thinking, AI-powered workflows, and cross-channel measurement. The successful candidate is equally comfortable launching a Performance Max campaign, debugging a server-side tracking setup, running a client QBR, and prompting an LLM to automate a reporting task.

Qualifications

• Advanced proficiency in Google Ads across Search, Performance Max, Demand Gen, Shopping, YouTube, and Display
• Advanced proficiency in Meta Ads, including Advantage+ campaigns, CAPI, and creative testing frameworks
• Advanced proficiency in Microsoft Ads/Bing Ads
• Working knowledge of TikTok Ads, LinkedIn Ads, and Amazon Ads, with the ability to build and optimize campaigns independently

Requirements

• Contribute actively to the team's collective knowledge by sharing industry insights, platform updates, and learnings from tests
• Assign and complete tickets through ASSIST with clear documentation and timely follow-through
• Respond to questions and requests in dedicated team channels within reasonable turnaround times
• Monitor and support newly launched accounts (live for less than 3 months)
• Monitor and support accounts handled by Campaign Managers who are 0 to 6 months into their tenure
• Monitor and support any account flagged as needing extra attention
• Lead Continued Learning sessions for the team
• Build strategy for, launch, and optimize campaigns across T1, T2, and T3 accounts
• Serve as the primary paid media point of contact for the Account Strategist on your own accounts
• Support the Account Strategist on client calls when needed
• Identify client growth opportunities in existing channels and surface new channels worth testing
• Propose out-of-the-box solutions beyond the ad account itself
• Renew Google Ads certifications yearly across Search, Shopping, Display, Video, and Performance Max
• Complete and maintain Meta Blueprint certification
• Complete platform certifications for TikTok, LinkedIn, Microsoft Ads, and Amazon Ads as assigned
• Maintain a working knowledge of AI tools that accelerate paid media work

Benefits

• Opportunities for growth and advancement
• Competitive compensation package