[Hiring] Paid Media Ops Specialist @Zipdev

Role Description

We're looking for a Paid Media Ops Specialist to work with our US client. They’re a small and mighty team that’s fast-growing and looking to evolve into a world-class leading agency, driving amazing results as marketers.

As a Paid Media Ops Specialist, you will handle operational execution of campaigns, pixel tracking and reporting, supporting the Account Lead in driving and achieving performance goals for our clients.

• Manage and optimize Paid Media campaigns across Google Ads (Search, Display, Performance Max, YouTube) and/or LinkedIn Ads.
• Analyze campaign performance, identify opportunities, and implement strategies to improve results and ROI.
• Set up, audit, and maintain conversion tracking using Google Tag Manager, including advanced tracking methods such as custom events, APIs, JavaScript implementations, and element visibility triggers.
• Build, maintain, and analyze dashboards in Looker Studio using Supermetrics and other reporting tools.
• Leverage AI tools to improve productivity, research, reporting, strategy development, ideation, data analysis, and campaign execution.
• Monitor campaign data, generate actionable insights, and provide performance recommendations based on analytics.
• Collaborate with clients and internal teams through video calls, Slack, and project management tools.
• Manage multiple projects simultaneously while ensuring deadlines and client deliverables are met.
• Continuously identify automation opportunities to improve efficiency, including Google Ads Scripts, Zapier, and other workflow tools.
• Stay up to date on Paid Media trends, platform updates, and best practices.

Qualifications

• 3+ years of hands-on experience managing Google Ads and/or LinkedIn Ads campaigns with budgets of $10K+ per month.
• Bachelor's degree in Science, Mathematics, Engineering, Marketing, or a related field.
• Strong expertise in Google Ads products (Search, Display, Performance Max, YouTube) and LinkedIn Ads.
• Experience using automation tools such as Google Ads Scripts, Zapier, or similar solutions.
• Strong understanding of AI tools and how to apply them for research, writing, strategy, data analysis, and productivity.
• Advanced conversion tracking experience using Google Tag Manager.
• Experience building and managing dashboards in Looker Studio and using Supermetrics.
• Strong analytical skills with advanced Excel proficiency (Pivot Tables, VLOOKUPs, charts, reporting).
• Excellent verbal and written communication skills in remote environments.
• Highly organized, process-driven, and able to manage multiple projects independently.
• Proven track record of driving measurable Paid Media results and improving campaign performance.
• Strong passion for Paid Media and continuous learning within the industry.

Requirements

• Experience in B2B SaaS or Enterprise Technology.
• Experience with additional Paid Media channels such as Reddit Ads or Programmatic Advertising.
• Web development skills (HTML, CSS, JavaScript).
• Experience with landing page optimization and tools such as Unbounce.
• Previous experience working in an agency, startup, or consulting environment.

Benefits

• Work remotely Monday - Friday, 40 hours a week (no weekends).
• Vacation: 10 business days a year.
• Holidays: 5 National Holidays a year.
• Company Holidays: 5 Company Holidays a year (Christmas Eve, Christmas Day, New Year's Eve, New Year's Day, Zipdev Day).
• Parental Leave.
• Health Care Reimbursement.
• Active Lifestyle Reimbursement.
• Quarterly Home Office Reimbursement.
• Payroll Deduction Purchase Plans.
• Longevity Bonus.
• Continuous Learning Bonus.
• Access to Training and Professional Development Platforms.