[Hiring] Paid Ads Specialist @Manila Recruitment

Role Description

This is a great opportunity for a Paid Ads Specialist to join a company with clear direction, high standards, and a culture that rewards initiative, ownership, and consistency.

• Manage, launch, and optimize paid advertising campaigns across Google Ads and Meta Ads (Facebook & Instagram)
• Develop and execute paid media strategies to support client growth, lead generation, and e-commerce objectives
• Handle and manage a maximum of 5–8 client accounts simultaneously within the Australian market
• Manage advertising budgets ranging from AUD 500 up to AUD 40,000 monthly ad spend depending on client requirements and campaign scale
• Perform daily campaign monitoring, bid adjustments, audience optimization, and budget management to maximize campaign performance
• Analyze campaign data and key performance metrics to identify trends, insights, and optimization opportunities
• Conduct A/B testing on ad creatives, audiences, placements, and campaign structures to improve results and performance efficiency
• Optimize campaigns to improve ROAS, conversions, click-through rates, and overall advertising performance
• Create and maintain accurate campaign tracking, reporting, and performance dashboards using tools such as Looker Studio
• Assist in the implementation and optimization of campaigns across additional paid advertising platforms including TikTok Ads, LinkedIn Ads, Quantcast, and StackAdapt
• Support both e-commerce and lead generation campaigns, with stronger focus on e-commerce advertising performance
• Collaborate closely with the marketing and delivery teams to align paid ads strategies, campaign execution, and client objectives
• Ensure campaigns are launched accurately, delivered on time, and continuously optimized in a fast-paced environment with no backlogs
• Stay updated with platform changes, paid advertising trends, and best practices across Google, Meta, and other digital advertising platforms
• Maintain clear and proactive communication regarding campaign updates, performance insights, and optimization recommendations

Qualifications

• Minimum of 3–5 years of hands-on experience in paid advertising and digital campaign management
• Strong experience managing and optimizing campaigns across both Google Ads and Meta Ads (Facebook & Instagram)
• Exposure to additional advertising platforms such as TikTok Ads, LinkedIn Ads, Quantcast, and StackAdapt are nice-to-have
• Experience handling both e-commerce and lead generation campaigns, with stronger exposure to e-commerce campaigns preferred
• Proven capability in campaign implementation, optimization, and contributing to advertising strategy development
• Familiarity with Google Ads account management, audience targeting, bid strategies, campaign analysis, and performance optimization
• Ability to work in a fast-paced environment with strong attention to detail and urgency in execution
• Excellent communication and collaboration skills with the ability to respond quickly and effectively
• Experience working with multiple client accounts simultaneously; agency experience is an advantage but in-house experience is also accepted
• Comfortable using project management and collaboration tools such as Monday.com, Slack, Google Drive, and time-tracking platforms
• Experience supporting Australian or international clients is an advantage
• Ability to manage varying campaign budgets and workloads across multiple advertising platforms
• Self-driven, highly organized, and capable of working independently in a remote/work-from-home setup

Requirements

• Job Type: Full-Time Permanent
• Schedule: Monday – Friday, 9:00 AM – 6:00 PM (AEST)
• Location: Permanent Work-From-Home
• Industry: Digital Marketing