[Hiring] Paid Acquisition Lead @Scalesource

Role Description

This is an internal role at ScaleSource, a remote staffing agency. You will not be placed with a client. You'll own paid acquisition for ScaleSource itself, working directly with Sales, Operations, Marketing, and Development to turn ad spend into qualified pipeline and revenue.

ScaleSource doesn't need someone who launches campaigns and reports on impressions or clicks. We need someone who owns the full funnel:

• Ad
• Landing Page
• Lead Capture
• Booked Sales Call
• Qualified Opportunity
• Sales Pipeline
• Closed Revenue

If something anywhere in that chain is blocking revenue, whether it's targeting, creative, the landing page, the offer, tracking, follow-up, or the channel itself, it's your job to find it, test a fix, and measure the result. The goal isn't a good-looking ad dashboard. It's a paid acquisition system that reliably produces sales-qualified pipeline and revenue.

Qualifications

• You've personally managed paid campaigns with measurable conversion or revenue outcomes, and can walk one through end to end: ad, landing page, conversion, pipeline, revenue
• Hands-on experience with at least two of: Meta Ads, Google Ads, LinkedIn Ads, YouTube Ads, TikTok Ads
• Real experience with tracking and attribution: Meta Pixel, LinkedIn Insight Tag, Google Tag Manager, GA4, or CRM attribution
• You know the difference between a platform metric and an actual business outcome, and you use sales feedback and funnel data, not just ad-platform data, to make decisions
• You're comfortable testing your own assumptions and changing direction when the data says you're wrong
• Strong written and spoken English
• The strongest candidates will be able to show actual numbers from campaigns they personally owned.

Requirements

• Build, launch, and optimize paid campaigns across Meta, Google, LinkedIn, YouTube, TikTok, and other channels when the business case supports it
• Own the funnel end to end, and diagnose exactly where it's breaking: targeting, creative, landing page, offer, or follow-up
• Continuously optimize landing pages for conversion, working with Marketing and Development
• Build and maintain audiences: retargeting, first-party data, lookalikes, and lead lists
• Keep attribution clean across Meta Pixel, LinkedIn Insight Tag, Google Tag Manager, GA4, CRM, and UTMs
• Run a structured testing roadmap. Every meaningful test needs a hypothesis, an expected result, and a way to measure it
• Watch competitors and market trends for audiences, messaging, and creative angles worth testing
• Build reporting that ties ad spend directly to pipeline and revenue, not just platform metrics
• Work with Sales on lead quality, objections, show rates, and pipeline progression, and turn that feedback into real changes to targeting and creative
• Make budget calls based on pipeline and revenue evidence, not platform preference, and recommend what to scale, continue, rebuild, or cut

Benefits

• $1,500 USD/month
• Full-time, fully remote, work from anywhere
• Ownership of ScaleSource's paid acquisition strategy and funnel
• Direct collaboration with Sales, Marketing, Operations, and Development
• The chance to build the acquisition system, not inherit one
• A company that measures outcomes, encourages testing, and expects decisions backed by real data

Company Description

ScaleSource is a remote-first company with team members across multiple countries. We operate using EOS: clear goals, weekly scorecards, direct feedback, accountability, and measurable outcomes. You'll work closely with Sales, Marketing, Operations, and Development toward one goal: turning paid acquisition into qualified pipeline and revenue.