[Hiring] Outbound Demand Generation Manager @Leap Tools

Role Description

We are seeking an Outbound Demand Generation Manager to bridge the gap between high-level strategy and daily execution. This role is designed to centralize our outbound operations, ensuring that our BD strategy isn't just planned, but aggressively executed and measured.

• Own the "Outbound Tech & Content Stack" to allow AEs to focus on closing.

Qualifications

• Driven/Analytical: Continually review and improve prompts, content A/B tests, etc.
• Self-Starter/Resourceful: Not afraid to ask questions; understands what ‘needs to be done’.
• Communication: Produces clear reports on KPIs to senior leadership.
• CRM: Salesforce [preferred], Hubspot, etc.
• Dashboard Creation/Data Viz: Looker Studio - combining multiple sources.
• AI/Automation Tools: Clay, Instantly, etc.
• Analytics/Tracking: Implement ad platform insight tags (pixels).
• Technical: Understands how to connect systems via API; develop webhooks [real-time notifications].
• [Nice to have] Google Tag Manager.

Requirements

• Pipeline Predictability: Establishes a rigorous weekly cadence of personalized campaigns and prospect enrichment, leveraging AI/automation tools to achieve scale.
• Operational Efficiency: Eliminates "random acts of sales" by centralizing content creation (sequences, case studies) and prospect lists.
• Data-Driven Growth: Moves beyond "gut feeling" by building dashboards that track email performance, market signals, and ROI.
• Campaign Ownership: Own calendar of events and activities that warrant an outbound campaign.
• Campaign Architecture: Design and deploy multi-channel outbound sequences (Email, LinkedIn, Cold Call) at scale.
• Account-Based Marketing (ABM) Orchestration: Act as the "Quarterback" for ABM, coordinating with Design, Demand Gen, and Account Executives.
• AE Directives: Maintain a strict weekly cadence for Account Executives, providing them with pre-vetted prospect lists and the sequences/assets needed for success.
• Data Enrichment/Signal Monitoring: Use Clay to monitor prospect and company “signals” (job changes, product launches, etc).
• AI Personalization: Build and refine prompt logic to generate hyper-personalized email "icebreakers" and "pain point" variables.
• Workflow Automation: Manage the API flow between Clay, Salesforce, and Instantly to ensure seamless lead delivery.
• Performance Reporting: Own reporting for MQL Velocity and monitor Sales Lead Response times.
• Iterative Testing: Run continuous A/B tests on outreach methods to optimize cost-per-meeting and lead-to-opportunity ratio.
• Data Integrity: Ensure appropriate fields are updated to inform strategic changes.
• Technical Health: Monitor domain reputation, email deliverability, and API syncs.

Benefits

• Remote-first company culture.
• Work anywhere in the world for up to 3 months.
• Parental leave program.
• Work-from-home stipend.
• Your birthday (and our company's birthday) is a day off!

Company Description

At Leap Tools, we are building the world's most advanced solutions for the interior décor industry. With customers in 80+ countries, our clientele includes Fortune 500 companies such as Home Depot, local retailers such as Alexanian's, and everything in between.

We have been recognized as one of the fastest-growing tech companies by Deloitte for multiple years in a row, and we are looking for ambitious challenge-seekers to fuel our momentum and help us create an iconic global tech company.