[Hiring] Online Marketing Manager @Funded.club

Role Description

You own growth in the German-speaking market, measured on new users, new B2B users and new subscriptions. It's a hands-on role with no people management. Our performance marketing manager owns the ad platforms and account structure; you own everything that makes DACH convert.

Responsibilities

• Local positioning and content: how RoomSketcher speaks to German estate agents, and where we stand against local competitors
• Competitor comparisons done properly — sign up for the alternatives, test them, and write the comparison that wins the search, including in AI answers
• Keep roomsketcher.de accurate and converting, hands-on in our CMS
• Build the German floor plan gallery with original, search-led German text
• Run DACH paid campaigns day to day across Google, Microsoft and Apple Search Ads: ad copy, creative, keywords, negatives, landing pages
• Improve the path from ad click to sign-up through testing and sharper messaging
• Publish German how-to videos with our video specialist
• Localise onboarding emails, newsletters and in-app content into German
• Answer customer reviews in German

Qualifications

• Native-level German language, fluent English
• Previous, hands-on performance, content or online marketing experience
• Strong German writing and editing, with a feel for search: you can tell good AI-assisted text from mediocre, and you know what people actually type
• You can look at a campaign or page that isn't performing, form a hypothesis and fix it
• You understand software subscriptions: free sign-ups, self-serve funnels, nothing shipped in a box
• Comfortable in a CMS and unfazed by a bit of code. We use WordPress; you can learn it here if you haven't
• Paid search experience is strongly preferred
• Nice to have: real estate or proptech, freemium SaaS, experience working with AI tools

Benefits

• Competitive salary depending on your experience
• Vacation per local laws, Laptop and all the software you need
• Fully remote in Germany or Austria, with 3–4 trips a year to our Oslo base plus summer and Christmas gatherings
• A small team where your work is visible from day one; and a supportive culture to help you grow