[Hiring] Omnichannel Marketing Specialist @H.B. Fuller

Role Description

• Execute marketing strategies supporting North America Distribution growth priorities.
• Manage digital content across distributor, customer, and product platforms.
• Analyze customer insights, market trends, competitive intelligence, and campaign performance.
• Execute digital campaigns across SEO/SEM, social media, webinars, advertising, and lead generation.
• Develop presentations, videos, newsletters, social content, and sales enablement materials.
• Support product launches, portfolio transitions, commercialization, and value propositions.
• Coordinate cross-functional marketing projects, customer meetings, and industry events.
• Maintain product, market, and segmentation information within business systems.

Qualifications

• Bachelor’s degree with 3+ years of related marketing, communications, or commercial experience, or associate degree with 5+ years of related experience.
• Professional fluency in written and spoken English.
• Proficiency with Microsoft Excel, PowerPoint, and Word.
• Experience managing cross-functional projects and competing priorities.
• Ability to travel up to 10% and work in manufacturing plant or laboratory environments as needed.

Requirements

• Experience with market research, customer insights, or competitive analysis.
• Experience executing digital marketing and lead-generation campaigns.
• Experience creating marketing content using tools such as Canva.
• Proficiency with business platforms such as BI and SAP.

Benefits

• Competitive total rewards package including comprehensive benefits.
• Incentive and recognition programs.
• Health & wellness benefits.
• 401K contributions.
• Paid time off and paid holidays. Eligibility may vary.