[Hiring] National Regional Marketing, Radiopharmaceutical Therapy @Bristol Myers Squibb

Role Description

The National Regional Marketing, Radiopharmaceutical Therapy is a senior, field-based commercial role serving as the primary architect of market readiness, thought leader engagement, and account-level launch strategy for RYZ101. This role uniquely blends key account leadership, regional marketing, KOL development, and launch execution with national scope.

The National RMK will develop deep insight into patient flow, treatment sequencing, and institutional decision-making — translating findings into strategies that prime the market, inform brand positioning, and drive evidence-based adoption. This individual acts as a critical integrating force across Brand Marketing, Medical Affairs, Market Access, and Patient Support.

Core Responsibilities

• Key Account & Patient Journey Leadership
  • Map patient flow and treatment sequencing across medical oncology, nuclear medicine, and multidisciplinary tumor boards.
  • Surface referral, sequencing, and access barriers; translate findings into actionable input for cross-functional partners.
• Unbranded Market Development & Disease Awareness
  • Lead compliant, scientifically credible disease awareness campaigns focused on GEP-NET progression and second-line RPT.
  • Support disease education forums, scientific roundtables, and peer-to-peer non-promotional engagements.
  • Establish RayzeBio's credibility in the GEP-NET space ahead of launch.
• Thought Leader (KOL) Engagement
  • Identify, prioritize, and build long-term relationships with national and regional KOLs across relevant specialties.
  • Capture and synthesize insights on evolving treatment paradigms, evidence gaps, and adoption barriers.
• Peer-to-Peer Programs & Promotional Execution
  • Own strategy and execution of peer-to-peer promotional programs; partner with Brand Marketing on materials.
  • Lead speaker identification, development, bureau management, and training.
• Cross-Functional Partnership, Brand Collaboration & Field Intelligence
  • Serve as Brand Marketing's primary source of real-world account intelligence.
  • Collaborate with Medical Affairs, Market Access, and Patient Support to integrate field insights into brand planning and access strategy.

Qualifications

• Bachelor's degree required; advanced degree (MBA, PharmD, MPH, or equivalent) strongly preferred.
• 5+ years in product marketing, field sales, or field medical within pharma/biotech.
• 5+ years in hematology/oncology or specialty therapeutics; RPT, nuclear medicine, or NET experience highly preferred.
• Demonstrated commercial launch experience; proven KOL engagement and speaker bureau development.
• Ability to manage a large, geographically complex national territory under accelerated timelines.
• Strong clinical knowledge in complex oncology; excellent verbal and written communication skills.
• Highly collaborative, self-directed, and capable of managing multiple cross-functional priorities.
• Ability to apply AI to improve team execution and decision-making.
• Up to 80% travel (air and ground) required; flexibility for evenings and select weekends.

Benefits

• Health Coverage: Medical, pharmacy, dental, and vision care.
• Wellbeing Support: Programs such as BMS Well-Being Account, BMS Living Life Better, and Employee Assistance Programs (EAP).
• Financial Well-being and Protection: 401(k) plan, short- and long-term disability, life insurance, accident insurance, supplemental health insurance, business travel protection, personal liability protection, identity theft benefit, legal support, and survivor support.
• Work-life benefits include:
  • Paid Time Off: flexible time off (unlimited, with manager approval), 11 paid national holidays.
  • Additional time off for employees may include unlimited paid sick time, up to 2 paid volunteer days per year, summer hours flexibility, and leaves of absence for various needs.
  • Annual Global Shutdown between Christmas and New Year's Day.