[Hiring] Meta Ads Specialist @Incredible Marketing Inc

Role Description

The purpose of the Social Ads Specialist is to lead or assist in the creation and management of Facebook, Instagram, LinkedIn, Pinterest, TikTok, and YouTube ads that maximize the online presence of businesses. Collaborate with Account Management and Strategists on campaign strategy and value communication.

• Meta Ads certified
• Meta Ads Expert
• Create and run Meta ads campaigns from start to finish.
• Create and launch full ad sets with differing objectives and goals.
• Advanced knowledge in generating pixels, running pixel tests, implementing UTM codes, and tracking performance.
• Creative copywriter + editor.
• Execute tests, collect and analyze data, and insights in order to achieve maximum ROI in social ad campaigns.
• Work with our team to optimize copy and landing pages for better campaign conversions.
• Ability to manage multiple projects at the same time.
• Knowledge of trends on marketing channels and technologies, including paid search (Google AdWords), retargeting, and paid social media advertising (Meta, Twitter, LinkedIn, Pinterest, and TikTok in the near future).
• Excellent communicator and creative thinker.
• Client communication and reporting on campaigns.
• Communication with leadership on campaigns.
• Management of budget for all social ads.
• Complete all boosted content assignments as given by the team.
• Management of the company’s business manager and getting clients into BM.
• Experience and enthusiasm for our industry (Aesthetic Medicine).
• Enthusiasm for paid ads and drive for continued growth.

Qualifications

• Meta Lead Ads (REQUIRED)
• Meta Conversion Ads (REQUIRED)
• Meta pixel mastery (REQUIRED)
• Meta UTM code implementation (REQUIRED)
• Google AdWords: 1 year (Preferred)
• Creation of designs for ads (CANVA or ADOBE)
• SEM: 1 year (Preferred)
• PPC: 1 year (Preferred)

Benefits

• Starting Pay: $50-58k/year, depending on experience
• Job Type: Full-time (32 hours per week), Salary
• Schedule to be determined post hire, but flexibility is a requirement
• Location: This position is primarily remote
• Medical/Dental/Vision
• 401k
• Unlimited PTO
• Wellness Reimbursement
• Pet Friendly office
• Pet Insurance
• Gym/wellness reimbursement