[Hiring] Merchandise Analyst (Digital) @NEXCOM

Role Description

Join NEXCOM for an exciting 18-month project supporting Ecommerce, digital content, and enterprise marketing operations in a fast-paced collaborative environment. This short-term position offers benefits and is eligible for remote work. Within NEXCOM, that position is known as "DIGITAL MARKETING SPECIALIST".

Job Summary:

• Works directly in supporting the Marketing Communications Coordinator – E-Commerce, focusing on maximizing opportunities related to online cross-channel marketing communications.

Duties and Responsibilities:

• Support the Marketing Communications Coordinator, E-Commerce by using Facebook, YouTube, Twitter, and other digital marketing channels (including, but not limited to, e-mail, SMS, etc.).
• Use social media to monitor, respond, and engage within corporate branding standards.
• Use digital marketing channels (including, but not limited to, e-mail, SMS, etc.) to communicate sales and promotions to customers.
• Interact with customers directly to promote brand and settle disputes gracefully.
• Brand advocate and supporter of the NEX community, responsible for externally engaging in conversation with our customers.
• Skilled at understanding, selecting, and utilizing the right digital marketing tools.
• Monitor and engage social media channels. Enforce strict standards in regards to timelines, respect, and helpfulness to our customers.
• Communicate company success stories as it relates to digital media.
• Serve as company subject matter expert for operation and management of a comprehensive external (contractor) email service including list maintenance, list importing, performing customer authentication, establishing and maintaining customer mailing preferences, setting up triggered emails, metrics, and a variety of related e-mail tasks.
• Monitor the NEX e-mail list for hygiene/quality control, ensuring that adds, changes, and deletes are being processed accurately; implement corrective action as needed.
• Develop and manage the schedule for sending email for the command in support of NEX store and online promotions and the NEX digital flyer, including setting up and QAing versions.
• Organize and plan content and offers for digital communication with customers.
• Develop and communicate procedures/policies for digital communications sent to customers on behalf of stores; coordinate the creation, approval, and sending of digital communications.
• Track, analyze, and report on performance metrics for digital marketing campaigns.
• Perform other related duties as assigned.

Qualifications

• Requires 5 years of experience as indicated below:
• GENERAL EXPERIENCE:
• Three years of experience gained in administrative marketing support and/or retail sales or other related responsible work that enabled applicant to gain knowledge of marketing and customer service.
• OR SUBSTITUTION OF EDUCATION FOR EXPERIENCE:
• One year of related academic study above the high school level may be substituted for 9 months of experience up to a maximum of a four-year bachelor's degree for three years of general experience.
• AND SPECIALIZED EXPERIENCE:
• Two years of progressive experience that provided background in customer relations and customer services in a retail and/or services environment.